easter diamond painting
Worth a lookShows no brand lock-in (top 5 brands take 29% of clicks), but soft demand (-93.4% this quarter) keeps it on the watch list.
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great24%top-5 click share — an open shelf
Review moat
Great191.31avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$1.97–$23.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.69avg listing price — sweet spot $15–$100
Market size
Bad$65K$65K/yr · 210K searches
Growth
Bad-93.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, easter diamond painting is a $65K/yr Amazon United States market (210K searches/yr). The top 5 brands hold 29% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
easter diamond painting market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $52K–$70K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #2,808
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 84%
- Out of stock
- 27.0%
- Avg brand age
- 17 months
- Avg seller age
- 232 days
Competition & brand share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
43 falling
Sellers
47
Top-5 brand share
29%
Top 20: 79%
Top-5 click share
24%
Top 20: 64%
Open market
66%
- Generic8%
- OJTOYART6%
- YULIDECO5%
- MEIYUDA5%
- gganmtere5%
- Genius maker5%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -93.4% search growth over the last 90 days.Peak months: Jan, Feb, Mar · busiest ÷ quietest = 29.6×
Top easter diamond painting search terms
- easter diamond art85K/yr
- bunny diamond art11K/yr
- diamond art easter32K/yr
- diamond art bunny6K/yr
- easter diamond art kits for adults32K/yr
- bunny diamond painting5K/yr
- easter diamond painting14K/yr
- diamond painting easter10K/yr
- easter diamond art kits7K/yr
- diamond art kits for adults easter6K/yr
Top easter diamond painting products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch
OJTOYART$4.844.8★49 rev
YULIDECO Easter Diamond Art DIY Bunny Diamond Art Kits for Adults Full Drill Diamond Painting Kit Home Wall Decor Diamond Painting(12x16 Inch)
YULIDECO$6.165.0★10 rev
gganmtere Easter Day Diamond Art Painting Kits for Adults Easter Eggs Diamond Painting Beginner Flowers 5D Full Drill Diamond Dots Gem Art Wall Decor 12x16inch
gganmtere$8.354.8★100 rev
KTHOFCY 5D DIY Diamond Painting Kits for Adults Rabbit Butterfly Flower Full Drill Embroidery Cross Stitch Crystal Rhinestone Paintings Pictures Arts Wall Decor Painting Dots Kits 11.8X15.7 inch
KTHOFCY$8.515.0★23 rev
MEIYUDA Easter Bunny Diamond Painting Kits for Adults 5D Colorful Eggs Diamond Art Kits for Beginners DIY Easter Rabbits Full Diamonds Art Painting Kit for Home Wall Decor Gift 12x16in
MEIYUDA$7.784.9★35 rev
Newest
by launch dateOJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch
OJTOYART$4.8449 rev
SENQAO Rabbit Diamond Art Kits for Kids with Frame Easter Diamond Painting for Kids Ages 4-8-12 Easy Kids Gem Art Kit with Beautiful Package for Home Wall Decoration(7.1x7.1inch)
SENQAO$9.6922 rev
Rabbit Diamond Art Kits for Adults Easter 5D Diamond Painting Kits for Adults Beginners Bunny Diamond Painting with Full Drill Diamond Dots DIY Gem Crafts Kits for Home Decor Gift 8x12 Inch
Generic$10.151 rev
Reivworl Easter Diamond Art Kits for Adults Easter Diamond Painting Kits 5D Gem Art Kit for Gifts and Home Interior Decor 12x16 Inch
Reivworl$8.93571 rev
Bunny Diamond Art Painting Kits for Adults Easter Diamond Painting Kits for Beginners 5D Full Drill Diamond Dots Gem Art Kit for Adults Home Wall Decor Easter Gift 8x12 in
Generic$9.443 rev
Trending
90-day click momentumBunny Diamond Art Painting Kits for Adults Easter Diamond Painting Kits for Beginners 5D Full Drill Diamond Dots Gem Art Kit for Adults Home Wall Decor Easter Gift 8x12 in
Generic$9.444.6★
OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch
OJTOYART$4.844.8★
Rabbit Diamond Art Kits for Adults Easter 5D Diamond Painting Kits for Adults Beginners Bunny Diamond Painting with Full Drill Diamond Dots DIY Gem Crafts Kits for Home Decor Gift 8x12 Inch
Generic$10.155.0★
SENQAO Rabbit Diamond Art Kits for Kids with Frame Easter Diamond Painting for Kids Ages 4-8-12 Easy Kids Gem Art Kit with Beautiful Package for Home Wall Decoration(7.1x7.1inch)
SENQAO$9.694.5★
Rabbit Diamond Art Kits for Kids with Frame 5D Animal Diamond Painting Kits for Kids Ages 4-8-12 Diamonds Gem Art Gift for Girls Boys with Beautiful Package Crafts for Home Wall Decor 7x7inch
Genius maker$10.234.4★
What buyers say about easter diamond painting
What buyers praise and complain about, mined from review topics.What buyers love
“Fun”
“Colors are beautiful”
“So easy and fun”
“Just as lovely as indicated in the photo”
“exceeded my expectations”
“the detail is nice”
“Finished really quick”
“Terrific value”
“Creates a beautiful gift”
“Very Pretty and Sparkly”
What buyers complain about
“The color scheme wasn't right”
“wrong size in description”
“Missing the glue board”
“Color of beads do not match the print of the design”
“But there are no instructions”
“did not come with a frame”
“So cheaply made”
“BUT- they have us suctions to hang them from a window- theres not a hole in these to put a sting through to do that so theres no way they use those”
“Suddenly it isnt quite so fun anymore”
“Poor design”
Top return reasons
Common questions
- Is easter diamond painting profitable to sell on Amazon United States?
- The niche generates $65K/yr across 61 tracked products. 0 of 45 products launched in the last 360 days are still selling. 90-day search growth is -93.4%. Flapen's verdict: Worth a look (50/100).
- How competitive is the easter diamond painting niche?
- 43 brands and 47 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 29% of demand.
- What do buyers complain about in easter diamond painting?
- Top complaints mined from reviews: Color, Advertised Vs Actual Product, Adhesion/Stickiness. The return rate is 0.8%.
- When does demand for easter diamond painting peak?
- Demand peaks in Jan–Feb–Mar; the busiest month runs 29.6× the quietest.
- What does it cost to enter the easter diamond painting niche?
- Listings span $1.97–$23.33; the average listing price is $8.69 (sweet spot $15–$100). The average incumbent carries 191 reviews — the moat a new listing must climb.