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Earring Cards

Fail

The products selling today already average 4.7★, so Earring Cards is a Fail.

Flapen Score
45
45 / 100
Ranks 2,538 of 4,656 Arts, Crafts & Sewing niches · −1 vs the category median of 46
Market size
$163K/yr641K searches / yr
90-day growth
-1.1%search demand this quarter
Competition
44%top-5 click share · 18 brands · 27 sellers

Flapen Score

Earring Cards against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Earring Cards is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Earring Cards market on Amazon at a glance

Shoppers on Amazon United States searched for Earring Cards 641K times last year and spent an estimated $163K. The top 5 brands take 63% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 641K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.

Searches, last 12 months
641K
Growth, 90 days vs prior 90
-1.1%
Conversion, latest week
3.1%
Market size, estimated
$163Ka year
Peak month
November1.3× the quietest month
Top search term
earring cards174K searches a year

02 · Price

A sale here is worth $8.19.

Listings sell for $8.19 on average, from $4.95 to $16.99. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $8.19 that is $12K to $16K a year per listing.

Average price
$8.19under the $15 to $100 sweet spot
Price range
$4.95–$16.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
$12K–$16K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #440 within Jewelry Making Display & Packaging Supplies. It carries 2,053 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#440in Jewelry Making Display & Packaging Supplies
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
2,053per listing
Listings tracked
30

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Earring Cards products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

27

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

44%

Top 20: 87%

Open market

32%

  • Brand 124%
  • Brand 217%
  • Brand 310%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Earring Cards search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSepDecMarJunAugNovMarMayAug

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Earring Cards search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • earring cards174K/yr
  • earring cards for selling jewelry113K/yr
  • earring display cards77K/yr
  • earring packaging36K/yr
  • earring holder cards33K/yr
  • jewelry display cards29K/yr
  • jewelry cards for selling24K/yr
  • jewelry cards24K/yr
  • earring card23K/yr
  • earring cards with holes24K/yr

Reviews and returns

What reviews say buyers love and hate about Earring Cards

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Size-Overall”
1.1%of orders come back
“not the same size”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Earring Cards questions

Answered from the same tracked data.