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Eaglemoss

Fail

Buyers convert on only 0.2% of searches, so Eaglemoss is a Fail.

Flapen Score
45
45 / 100
Ranks 2,538 of 4,656 Arts, Crafts & Sewing niches · −1 vs the category median of 46
Market size
$22K/yr192K searches / yr
90-day growth
-28.4%search demand this quarter
Competition
19%top-5 click share · 26 brands · 160 sellers

Flapen Score

Eaglemoss against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Eaglemoss is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eaglemoss market on Amazon at a glance

Shoppers on Amazon United States searched for Eaglemoss 192K times last year and spent an estimated $22K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
192K
Growth, 90 days vs prior 90
-28.4%
Conversion, latest week
0.2%
Market size, estimated
$22Ka year
Peak month
December2.1× the quietest month
Top search term
star trek ships51K searches a year

02 · Price

A sale here is worth $61.67.

Listings sell for $61.67 on average, from $9.07 to $397.84. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $61.67 that is $0 to $6K a year per listing.

Average price
$61.67inside the $15 to $100 sweet spot
Price range
$9.07–$397.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

26% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #2,320 within Model & Hobby Building. It carries 122 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
26%
Prime listings
75%
Out of stock, average day
1.8%
Average rank
#2,320in Model & Hobby Building
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
122per listing
Listings tracked
95

04 · Newcomers

3 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
56 months

Products

Top Eaglemoss products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

160

Top-5 brand share

72%

Top 20: 98%

Top-5 click share

19%

Top 20: 51%

Open market

22%

  • Brand 128%
  • Brand 221%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Eaglemoss search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.1×

Search terms

Top Eaglemoss search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • star trek ships51K/yr
  • eaglemoss star trek ships43K/yr
  • eaglemoss31K/yr
  • eaglemoss star trek22K/yr
  • star trek eaglemoss14K/yr
  • star trek ship14K/yr
  • eaglemoss collections10K/yr
  • fanhome star trek ships6K/yr

Reviews and returns

What reviews say buyers love and hate about Eaglemoss

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Design-Overall”
19%of negative reviews mention “Size-Overall”
1.3%of orders come back
“Too big”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Eaglemoss questions

Answered from the same tracked data.