Dog Charms

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

186K

Growth, 90 days vs prior 90

+0.0%

Conversion, latest week

2.7%

Market size, estimated

$49Ka year

Top search term

dog charms51K searches a year

Listings sell for $9.94 on average, from $5.85 to $18.59. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $9.94 that is $0 to $994 a year per listing.

Average price

$9.94under the $15 to $100 sweet spot

Price range

$5.85–$18.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$994

Returns

2.1%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #3,737 within Charms. It carries 531 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#3,737in Charms

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

531per listing

Listings tracked

51

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months