Is diy coasters profitable to sell on Amazon United States?

The niche generates $71K/yr across 55 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is +27.2%. Flapen's verdict: Worth a look (59/100).

How competitive is the diy coasters niche?

37 brands and 47 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 45% of demand.

What do buyers complain about in diy coasters?

Top complaints mined from reviews: Color, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.8%.

What does it cost to enter the diy coasters niche?

Listings span $8.59–$45.03; the average listing price is $19.97 (sweet spot $15–$100). The average incumbent carries 630 reviews — the moat a new listing must climb.

diy coasters

Worth a look

Shows no brand lock-in (top 5 brands take 45% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Great45%

top-5 brand share — no brand owns this niche

Avg price

Great$19.97

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Price range

Great$8.59–$45.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Good630.13

avg incumbent reviews — the moat a new listing must climb

Growth

Good+27.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$71K

$71K/yr · 146K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, diy coasters is a $71K/yr Amazon United States market (146K searches/yr). The top 5 brands hold 45% of demand. Verdict: Worth a look — 59/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

diy coasters market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $60K–$80K; units × avg price
Conversion rate: 2.4%
Avg BSR: #200
Page quality: 0%
Prime: 100%
Sponsored: 98%
Out of stock: 1.3%
Avg brand age: 26 months
Avg seller age: 179 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

37 falling

Sellers

Top-5 brand share

45%

Top 20: 87%

Top-5 click share

33%

Top 20: 70%

Open market

51%

COYMOS15%
LET'S RESIN10%
Anpuimult9%
Colovis5%
Reallnaive5%
Temlum5%

Demand

Weekly Amazon search volume, last 33 weeks — +27.2% search growth over the last 90 days.

Open Trend

Top diy coasters search terms

diy coasters26K/yr +30.1%1.6% conv.
coaster making kit19K/yr +5.5%1.5% conv.
diy coasters kit13K/yr +85.9%1.1% conv.
coasters for crafts12K/yr +91.1%3.0% conv.
plain coasters for crafts6K/yr +117.5%3.3% conv.
coaster kit7K/yr +20.4%1.5% conv.
craft coasters5K/yr +91.3%2.9% conv.
paint by number coasters7K/yr +2.8%0.7% conv.
coasters to paint6K/yr +27.5%2.9% conv.
diy coaster5K/yr +39.9%1.3% conv.

All search terms

Top diy coasters products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

COYMOS 24 Pcs Ceramic Tiles for Crafts Ceramic Coasters for Crafts Blank White Unglazed Ceramic Tile for Painting Alcohol Ink Acrylic Pouring - DIY Coaster - Cork Backing Pads Included (4x4 inch)

COYMOS$26.314.6★1,077 rev

LETS RESIN Coaster Kit 16oz DIY Epoxy Resin Kit with Molds and Mica Powder Complete Set Crafts for Adults Beginners Ideal Starter DIY Art Supplies Gift Set for Adults

LET'S RESIN$23.674.5★769 rev

24 Pcs Round Ceramic Tiles for Crafts 4x4 inchesEquipped with self Adhesive Cork mat unglazed Ceramic Coasters for Crafts Use with Alcohol Ink or Acrylic Pouring Make Your Own DIY Coasters

Anpuimult$24.554.4★73 rev

Colovis 12 Pack Ceramic Tile for Crafts Coasters 4 Inches Square Unglazed Blank Ceramic Costers with Cork Backing Pads for Acrylic Pouring DIY Make Own Coasters Painting Projects Decoupage

Colovis$16.764.6★625 rev

COYMOS Ceramic Tiles for Crafts Coasters - 12Pcs Blank Unglazed White Tiles for Painting Alcohol Ink Acrylic Pouring - Make Your Own Coaster - Cork Backing Pads Included (4x4 Inch)

COYMOS$17.564.6★1,077 rev

Newest

by launch date

GHAHILI 4 Sets DIY Mosaic Kits for Adults - Graduation Birthday Gifts Glass Mosaic Tiles for Crafts with Wooden Coasters for Women Mosaic Art Kit Craft Coaster Handmade Making Kit Set for Home Decor

GHAHILI$22.1847 rev

6mo ago

A&H Zier 4-Pack Kids Mosaic Coaster Kit DIY Arts and Crafts for Kids Ages 6-12 Complete Tools (4 Laser Style)

A&H Zier$22.4576 rev

10mo ago

4 Sets DIY Mosaic Kits for Adults with Wooden Coasters Mixed Color Glass Mosaic Tiles Craft Kits for Adults Women Complete Mosaic Coaster Making Kit for Home Decor Gifts (4 Crystal Sand)

A&H Zier$22.4876 rev

10mo ago

Temlum Wooden Coasters Painting Kit Paint You Own Coaster Wooden Painting Craft Kit for Adults and Beginners Art Craft Supplies (Landscape)

Temlum$13.92107 rev

12mo ago

Bamboo Coasters for Crafts 10 Pcs 3.54 Square Mosaic Blanks

EHR$12.7131 rev

1y ago

What buyers say about diy coasters

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Great quality of all items in the kit”

Ease Of Use14%

“easy to handle”

Fun/Entertainment Experience8%

“Fun and easy”

Value For Money6%

“Good for the price”

Advertised Vs Actual Product6%

“As advertised”

Design-Overall5%

“Its a relaxing craft that results in something functional and decorative”

Color4%

“the colors were beautiful”

Instructions/User Manual/Troubleshooting3%

“Instructions are very clear”

Material Quality3%

“Good craft materials”

Gifting Purpose3%

“Great Gift”

What buyers complain about

Color12%

“Poor color”

Quality-Overall12%

“poor quality, look cheap”

Advertised Vs Actual Product7%

“Inaccurate Description”

Adhesion/Stickiness6%

“I had a hard time with it sticking or adhering with glue”

Value For Money6%

“expensive”

Size-Overall5%

“Big”

Instructions/User Manual/Troubleshooting5%

“The instructions were ridiculous”

Material Quality4%

“Cheap material”

Thickness3%

“No matter what I do I cannot get my coasters to be even thickness in these molds because of the defect”

Ease Of Use3%

“Limited use”

Top return reasons

Size-Overall23%

Advertised Vs Actual Product12%

Defective Material/Parts10%

Value For Money9%

Material Quality6%

Leak-Proof6%

Functionality-Overall5%

Quality-Overall4%

Adhesion/Stickiness3%

Wood Quality2%

Common questions

Is diy coasters profitable to sell on Amazon United States?: The niche generates $71K/yr across 55 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is +27.2%. Flapen's verdict: Worth a look (59/100).
How competitive is the diy coasters niche?: 37 brands and 47 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 45% of demand.
What do buyers complain about in diy coasters?: Top complaints mined from reviews: Color, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.8%.
What does it cost to enter the diy coasters niche?: Listings span $8.59–$45.03; the average listing price is $19.97 (sweet spot $15–$100). The average incumbent carries 630 reviews — the moat a new listing must climb.