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Disney Paint By Numbers Kit for Adults

Fail

Shoppers spend an estimated $12K a year here, so Disney Paint By Numbers Kit for Adults is a Fail.

Flapen Score
45
45 / 100
Ranks 2,538 of 4,656 Arts, Crafts & Sewing niches · −1 vs the category median of 46
Market size
$12K/yr92K searches / yr
90-day growth
-16.9%search demand this quarter
Competition
47%top-5 click share · 18 brands · 22 sellers

Flapen Score

Disney Paint By Numbers Kit for Adults against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Disney Paint By Numbers Kit for Adults is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disney Paint By Numbers Kit for Adults market on Amazon at a glance

Shoppers on Amazon United States searched for Disney Paint By Numbers Kit for Adults 92K times last year and spent an estimated $12K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months
92K
Growth, 90 days vs prior 90
-16.9%
Conversion, latest week
1.1%
Market size, estimated
$12Ka year
Peak month
December1.6× the quietest month
Top search term
disney paint by number37K searches a year

02 · Price

A sale here is worth $12.38.

Listings sell for $12.38 on average, from $6.79 to $26.01. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $12.38 that is $0 to $1K a year per listing.

Average price
$12.38under the $15 to $100 sweet spot
Price range
$6.79–$26.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #544 within Painting. It carries 467 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
97%
Out of stock, average day
7.5%
Average rank
#544in Painting
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
467per listing
Listings tracked
30

04 · Newcomers

1 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
1Amazon's first-year sales bar
Average brand age
22 months

Products

Top Disney Paint By Numbers Kit for Adults products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

22

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

47%

Top 20: 88%

Open market

23%

  • Brand 136%
  • Brand 213%
  • Brand 312%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Disney Paint By Numbers Kit for Adults search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Black Friday '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Disney Paint By Numbers Kit for Adults search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • disney paint by number37K/yr
  • disney paint by numbers kit for adults18K/yr
  • paint by number disney11K/yr
  • paint by numbers disney11K/yr
  • paint by numbers kit for adults disney8K/yr
  • disney paint by numbers6K/yr

Reviews and returns

What reviews say buyers love and hate about Disney Paint By Numbers Kit for Adults

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Color”
14%of negative reviews mention “Paint Quality”
0.8%of orders come back
“Crappy paint”
A buyer, on “Paint Quality”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Disney Paint By Numbers Kit for Adults questions

Answered from the same tracked data.