diamond pins
Skip itPrices mostly outside the sweet spot ($4.33–$14.77) — this niche doesn't clear our bar today.
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Good743.77avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$7.82avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$76K$76K/yr · 93K searches
Growth
Bad-20.9%90-day search growth — must beat 0% to launch
Price range
Bad$4.33–$14.77cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, diamond pins is a $76K/yr Amazon United States market (93K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 43/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
diamond pins market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $63K–$78K
- units × avg price
- Conversion rate
- 10.4%
- Avg BSR
- #82
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 9.0%
- Avg brand age
- 34 months
- Avg seller age
- 201 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
16
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
55%
Top 20: 97%
Open market
28%
- Nineibei18%
- ZXIIXZ17%
- Cutiland11%
- SOKOSEY10%
- Sunenlyst9%
- SOCNITC6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -20.9% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 2.8×
Top diamond pins search terms
- diamond pins32K/yr
- alfileres para flores20K/yr
- diamond pins for bouquets18K/yr
- diamantes para flores7K/yr
- dimond pins5K/yr
- diamond pin5K/yr
- diamonds for flower bouquets3K/yr
- diamond pins for flowers3K/yr
Top diamond pins products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
100 Pcs Corsage Bouquet Pins for Flowers 2 Inch Floral Diamond Pins for Bouquets Rhinestone Crystal Pin for Wedding Bridal Hair Accessories Jewelry Decoration DIY Craft Sewing
Nineibei$5.084.7★258 rev
100pcs Diamond Pins for Bouquets 2.1 Inch Floral Pins Corsage Pins Boutonniere Pins Straight Pins Sewing for Crafts Pins for Flowers Flower Pins Flower Bouquet Accessories Floral Supplies
Cutiland$4.764.8★324 rev
400 Pcs Corsage Boutonniere Pins 2.1&1.5Inch Crystal Rhinestones PinStraight Floral Pins Clear Flower Pins for Flower Bouquets Wedding Bridal Hair Accessories
SOKOSEY$7.554.6★146 rev
200PCS Corsage Boutonniere Pins Sewing Corsages Flower Pins Long 2inch Floral Diamond Rhinestones Pins Straight Head Pins for Wedding Jewelry DIY Decoration Quilting and Craft by Sunenlyst
Sunenlyst$6.584.7★1,344 rev
600 Pcs Floral Pins for Bouquets 1.5 Inch Straight Diamond Corsage Pins Rhinestone Crystal Head Floral Pins for Wedding Bouquet Floral Arrangement 8mm38mm
SOCNITC$8.464.4★122 rev
Newest
by launch date
300 PCS Floral Pins for Bouquet 3 Styles Pearl Diamond Boutonniere Pins Craft Wedding Corsage Accessories with 1 Box for Dressmaking Sewing Jewelry Flower Decoration
GIYAWA$8.2411 rev
Funstreet 100 Pcs Diamond Pins 1.5 Inch Clear Straight Rhinestone Pins for Bouquet Crafts Sewing DIY
Funstreet$4.337 rev
Funstreet 100 Pcs Diamond Pins 2 Inch Clear Straight Rhinestone Pins for Bouquet Crafts Sewing DIY
Funstreet$4.697 rev
400 Pcs Corsage Boutonniere Pins 2.1&1.5Inch Crystal Rhinestones PinStraight Floral Pins Clear Flower Pins for Flower Bouquets Wedding Bridal Hair Accessories
SOKOSEY$7.55146 rev
100 Pcs Corsage Bouquet Pins for Flowers 2 Inch Floral Diamond Pins for Bouquets Rhinestone Crystal Pin for Wedding Bridal Hair Accessories Jewelry Decoration DIY Craft Sewing
Nineibei$5.08258 rev
Trending
90-day click momentum300 PCS Floral Pins for Bouquet 3 Styles Pearl Diamond Boutonniere Pins Craft Wedding Corsage Accessories with 1 Box for Dressmaking Sewing Jewelry Flower Decoration
GIYAWA$8.245.0★
Funstreet 100 Pcs Diamond Pins 1.5 Inch Clear Straight Rhinestone Pins for Bouquet Crafts Sewing DIY
Funstreet$4.334.8★
Outus 300 Pieces Diamond Pins for Bouquet 2 Inch Rhinestones Corsages Pins Crystals Gems Floral Diamond for Mothers Day Flower Wedding Bouquet Bridal Hair Accessories Jewelry Decor DIY Craft Sewing
Outus$9.024.6★
Funstreet 100 Pcs Diamond Pins 2 Inch Clear Straight Rhinestone Pins for Bouquet Crafts Sewing DIY
Funstreet$4.694.8★
ZXIIXZ 1000 Pcs Diamond Boutonniere Pins 1.5 Inch Flower Pins Straight Pins Diamond Rhinestones Head Corsage for Bouquets Boutonniere Pins for Flower Bouquets for Wedding DIY Decoration
ZXIIXZ$13.014.6★
What buyers say about diamond pins
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Good Value for Money”
“They are a good size”
“Very easy to use”
“As described”
“Pretty and durable”
“works well works great for bouquets or any Flowers decorations”
“Bright and versatile”
“Nice and sturdy”
“Works good”
What buyers complain about
“These do not shine like a diamond so we just retuned them”
“They were plastic and cheaply made and had no sparkle”
“i didnt know they were really small ones”
“didnt stick great with hot glue”
“Wish they had many other colors I'd buy them all”
“They look so cheap”
“Not like the pictures”
Top return reasons
Common questions
- Is diamond pins profitable to sell on Amazon United States?
- The niche generates $76K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.9%. Flapen's verdict: Skip it (43/100).
- How competitive is the diamond pins niche?
- 14 brands and 16 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in diamond pins?
- Top complaints mined from reviews: Brightness/Shine/Glow, Material Quality, Size-Overall. The return rate is 1.8%.
- When does demand for diamond pins peak?
- Demand peaks in Jan–Feb; the busiest month runs 2.8× the quietest.
- What does it cost to enter the diamond pins niche?
- Listings span $4.33–$14.77; the average listing price is $7.82 (sweet spot $15–$100). The average incumbent carries 744 reviews — the moat a new listing must climb.