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Diamond Pins

Fail

Prices span $4.33–$14.77, mostly outside the sweet spot, so Diamond Pins is a Fail.

Flapen Score
43
43 / 100
Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 46
Market size
$76K/yr93K searches / yr
90-day growth
-20.9%search demand this quarter
Competition
55%top-5 click share · 14 brands · 16 sellers

Flapen Score

Diamond Pins against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Diamond Pins is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diamond Pins market on Amazon at a glance

Shoppers on Amazon United States searched for Diamond Pins 93K times last year and spent an estimated $76K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Feb. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
10.4%
Market size, estimated
$76Ka year
Peak month
February2.8× the quietest month
Top search term
diamond pins32K searches a year

02 · Price

A sale here is worth $7.82.

Listings sell for $7.82 on average, from $4.33 to $14.77. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $7.82 that is $2K to $4K a year per listing.

Average price
$7.82under the $15 to $100 sweet spot
Price range
$4.33–$14.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #82 within Sewing Notions & Supplies. It carries 744 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.0%
Average rank
#82in Sewing Notions & Supplies
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
744per listing
Listings tracked
22

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Diamond Pins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

16

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

55%

Top 20: 97%

Open market

28%

  • Brand 118%
  • Brand 217%
  • Brand 311%
  • Brand 410%
  • Brand 59%
  • Brand 66%

Demand

Diamond Pins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.8×

Search terms

Top Diamond Pins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diamond pins32K/yr
  • alfileres para flores20K/yr
  • diamond pins for bouquets18K/yr
  • diamantes para flores7K/yr
  • dimond pins5K/yr
  • diamond pin5K/yr
  • diamonds for flower bouquets3K/yr
  • diamond pins for flowers3K/yr

Reviews and returns

What reviews say buyers love and hate about Diamond Pins

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Brightness/Shine/Glow”
1.8%of orders come back
“These do not shine like a diamond so we just retuned them”
A buyer, on “Brightness/Shine/Glow”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Diamond Pins questions

Answered from the same tracked data.