Diamond Painting Kits
MaybeShoppers spend an estimated $6.9M a year here. But demand is soft, at -21.8% this quarter, so Diamond Painting Kits is a Maybe.
- Flapen Score
- 61 / 100Top 3% of 4,656 Arts, Crafts & Sewing niches · +15 vs the category median of 4661
- Market size
- $6.9M/yr39.7M searches / yr
- 90-day growth
- -21.8%search demand this quarter
- Competition
- 23%top-5 click share · 65 brands · 72 sellers
Flapen Score
Diamond Painting Kits against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Diamond Painting Kits is stronger. Inside it, weaker.
Market
The Diamond Painting Kits market on Amazon at a glance
Shoppers on Amazon United States searched for Diamond Painting Kits 39.7M times last year and spent an estimated $6.9M. The top 5 brands take 33% of clicks. Demand peaks in Jan–Dec. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 39.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.9M a year.
- Searches, last 12 months
- 39.7M
- Growth, 90 days vs prior 90
- -21.8%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $6.9Ma year
- Peak month
- December2.0× the quietest month
- Top search term
- diamond art11.2M searches a year
02 · Price
A sale here is worth $10.62.
Listings sell for $10.62 on average, from $3.97 to $37.97. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 6,000 to 8,000 of them. At $10.62 that is $64K to $85K a year per listing.
- Average price
- $10.62under the $15 to $100 sweet spot
- Price range
- $3.97–$37.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $64K–$85K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #61 within Mosaic Making. It carries 3,453 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 97%
- Out of stock, average day
- 2.9%
- Average rank
- #61in Mosaic Making
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 3,453per listing
- Listings tracked
- 87
04 · Newcomers
24 of last year's 24 launches cleared the first-year sales bar.
24 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 24
- Successful launches
- 24Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Diamond Painting Kits products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
65 falling
Sellers
72
Top-5 brand share
33%
Top 20: 68%
Top-5 click share
23%
Top 20: 54%
Open market
63%
- Brand 19%
- Brand 28%
- Brand 37%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Diamond Painting Kits search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Diamond Painting Kits search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- diamond art11.2M/yr
- diamond art kits for adults9.0M/yr
- diamond painting5.0M/yr
- diamond art kits2.7M/yr
- diamond art accessories2.5M/yr
- diamond painting kit2.0M/yr
- diamond art tools665K/yr
- diamond art kits for adults clearance684K/yr
- diamond art club676K/yr
- dimond art paintings893K/yr
Reviews and returns
What reviews say buyers love and hate about Diamond Painting Kits
We read the reviews and the return reasons for every product selling here.
“Too dark”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Diamond Painting Kits questions
Answered from the same tracked data.