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Diamond Painting Frames

Fail

Demand is soft, at -20.0% this quarter, so Diamond Painting Frames is a Fail.

Flapen Score
49
49 / 100
Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 46
Market size
$350K/yr505K searches / yr
90-day growth
-20.0%search demand this quarter
Competition
49%top-5 click share · 14 brands · 18 sellers

Flapen Score

Diamond Painting Frames against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Diamond Painting Frames is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diamond Painting Frames market on Amazon at a glance

Shoppers on Amazon United States searched for Diamond Painting Frames 505K times last year and spent an estimated $350K. The top 5 brands take 75% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 505K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $350K a year.

Searches, last 12 months
505K
Growth, 90 days vs prior 90
-20.0%
Conversion, latest week
4.8%
Market size, estimated
$350Ka year
Peak month
January1.4× the quietest month
Top search term
diamond art frames125K searches a year

02 · Price

A sale here is worth $14.59.

Listings sell for $14.59 on average, from $6.27 to $25.31. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $14.59 that is $11K to $15K a year per listing.

Average price
$14.59under the $15 to $100 sweet spot
Price range
$6.27–$25.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
$11K–$15K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #461 within Mosaic Making. It carries 2,955 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#461in Mosaic Making
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
2,955per listing
Listings tracked
28

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Diamond Painting Frames products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

18

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

49%

Top 20: 90%

Open market

18%

  • Brand 137%
  • Brand 212%
  • Brand 311%
  • Brand 48%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (8 brands, 18%)

Demand

Diamond Painting Frames search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Diamond Painting Frames search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diamond art frames125K/yr
  • 30x40cm picture frame for diamond art33K/yr
  • diamond painting frames48K/yr
  • diamond art frames 30x40cm35K/yr
  • frames for diamond art pictures36K/yr
  • diamond art frame29K/yr
  • frames for diamond art25K/yr
  • diamond art picture frames20K/yr
  • 30 x 40 cm diamond art picture frames15K/yr
  • 30x40cm frame9K/yr

Reviews and returns

What reviews say buyers love and hate about Diamond Painting Frames

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Frame Quality”
20%of negative reviews mention “Frame Quality”
2.2%of orders come back
“Plastic frame”
A buyer, on “Frame Quality”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Diamond Painting Frames questions

Answered from the same tracked data.