dark red paint
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible16.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Market size
Good$358K$358K/yr · 360K searches
Price range
Okay$0.61–$21.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-7.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.19avg listing price — sweet spot $15–$100
Competition
Bad81%top-5 click share — a locked-up shelf
Review moat
Bad23,920.83avg incumbent reviews — the moat a new listing must climb
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, dark red paint is a $358K/yr Amazon United States market (360K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 39/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
dark red paint market data
- Units sold / yr
- 60K–80K
- avg 5,000–6,000/product
- Revenue / yr
- $371K–$495K
- units × avg price
- Conversion rate
- 16.0%
- Avg BSR
- #53
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 25%
- Out of stock
- 0.0%
- Avg brand age
- 70 months
- Avg seller age
- 143 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
42
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- Apple Barrel81%
- GOTIDEAL6%
- Rust-Oleum5%
- FolkArt3%
- Artkey3%
- Colorations2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.6% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 2.7×
Top dark red paint search terms
- red paint150K/yr
- red acrylic paint97K/yr
- acrylic paint red24K/yr
- red paint for wood8K/yr
- dark red paint13K/yr
- red craft paint11K/yr
- dark red acrylic paint9K/yr
- red paint acrylic8K/yr
- apple barrel acrylic paint red5K/yr
- red wood paint4K/yr
Top dark red paint products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Apple Barrel Acrylic Paint in Assorted Colors (2 oz) 20501 Bright Red
Apple Barrel$0.614.7★45,301 rev
Apple Barrel Acrylic Paint in Assorted Colors (8 Ounce) J20401 Bright Red (1 count)
Apple Barrel$3.014.8★21,526 rev
Apple Barrel Acrylic Paint in Assorted Colors (16 Ounce) 21123 Bright Red
Apple Barrel$4.904.7★24,404 rev
GOTIDEAL Acrylic Paint Scarlet Red Tubes(120ml 4.1 oz) Non Toxic Non Fading Rich Pigments for Painters Adults & Kids Ideal for Canvas Wood Clay Fabric Ceramic Craft Supplies (Scarlet
GOTIDEAL$6.944.7★8,795 rev
Apple Barrel Acrylic Paint in Assorted Colors Flag Red (Pack of 3) 2 oz 21469EA- (Pack of 3)
Apple Barrel$1.784.7★45,301 rev
Newest
by launch date
Colorations Paraben-Free Washable Tempera Paint for Kids - 1 Gallon Value Size. Vibrant Red Non-Toxic and Made in The USA
Colorations$21.71209 rev
Artkey Acrylic Paint - Crimson Red (120 ml/4.06 oz) Tubes Rich & Vibrant Pigments Professional Artists Acrylic Paints - Art Supplies for Canvas Wood Rock Clay Fabric Ceramics Art Crafts Painting
Artkey$7.46373 rev
Apple Barrel Acrylic Paint in Assorted Colors Flag Red (Pack of 3) 2 oz 21469EA- (Pack of 3)
Apple Barrel$1.7845,301 rev
GOTIDEAL Acrylic Paint Scarlet Red Tubes(120ml 4.1 oz) Non Toxic Non Fading Rich Pigments for Painters Adults & Kids Ideal for Canvas Wood Clay Fabric Ceramic Craft Supplies (Scarlet
GOTIDEAL$6.948,795 rev
FolkArt Acrylic Paint in Assorted Colors (2 oz) Imperial Red
FolkArt$1.1911,109 rev
Trending
90-day click momentumApple Barrel Acrylic Paint in Assorted Colors (2 oz) 20501 Bright Red
Apple Barrel$0.614.7★
Rust-Oleum 249124 Painters Touch 2X Ultra Cover Spray Paint 12 oz Gloss Apple Red
Rust-Oleum$5.924.7★
Colorations Paraben-Free Washable Tempera Paint for Kids - 1 Gallon Value Size. Vibrant Red Non-Toxic and Made in The USA
Colorations$21.714.6★
Apple Barrel Acrylic Paint in Assorted Colors 2 Ounce 2 Fl Oz (Pack of 1) Berry Red
Apple Barrel$0.634.7★
Rust-Oleum 1966502 Painters Touch Brush Acrylic Latex Paint 1 Quarts (Pack of 1) Gloss Apple Red (Pack of 1)
Rust-Oleum$17.114.5★
What buyers say about dark red paint
What buyers praise and complain about, mined from review topics.What buyers love
“Accurate color”
“Great standard”
“The paint is smooth and bright”
“this stuff is completely worth it”
“Does the job perfectly”
“Dries fast”
“Best coverage”
“Great for beginera”
“Went on smooth”
“WORKS GREAT”
What buyers complain about
“Red paint”
“Upset about the color”
“Not top quality”
“Very hard to open”
“both bottles I ordered are thick, gritty and dried out”
“will not spray no matter what I do to the cap”
“It's very thin”
“then I just started messing around with it”
Top return reasons
Common questions
- Is dark red paint profitable to sell on Amazon United States?
- The niche generates $358K/yr across 12 tracked products. 90-day search growth is -7.6%. Flapen's verdict: Skip it (39/100).
- How competitive is the dark red paint niche?
- 6 brands and 42 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in dark red paint?
- Top complaints mined from reviews: Paint Quality, Color, Quality-Overall. The return rate is 0.8%.
- When does demand for dark red paint peak?
- Demand peaks in Oct–Nov; the busiest month runs 2.7× the quietest.
- What does it cost to enter the dark red paint niche?
- Listings span $0.61–$21.71; the average listing price is $6.19 (sweet spot $15–$100). The average incumbent carries 23,921 reviews — the moat a new listing must climb.