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Dark Angels 40k

Fail

The top 5 brands take 100% of clicks, so Dark Angels 40k is a Fail.

Flapen Score
42
42 / 100
Ranks 3,179 of 4,656 Arts, Crafts & Sewing niches · −4 vs the category median of 46
Market size
$566K/yr287K searches / yr
90-day growth
-7.1%search demand this quarter
Competition
65%top-5 click share · 3 brands · 91 sellers

Flapen Score

Dark Angels 40k against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Dark Angels 40k is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dark Angels 40k market on Amazon at a glance

Shoppers on Amazon United States searched for Dark Angels 40k 287K times last year and spent an estimated $566K. All 3 brands take every click. Demand peaks in Apr–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 287K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $566K a year.

Searches, last 12 months
287K
Growth, 90 days vs prior 90
-7.1%
Conversion, latest week
2.8%
Market size, estimated
$566Ka year
Peak month
December2.2× the quietest month
Top search term
dark angels 40k112K searches a year

02 · Price

A sale here is worth $70.20.

Listings sell for $70.20 on average, from $24.15 to $361.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $70.20 that is $18K to $35K a year per listing.

Average price
$70.20inside the $15 to $100 sweet spot
Price range
$24.15–$361.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$18K–$35K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #20,481 within Model & Hobby Building. It carries 127 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
88%
Out of stock, average day
2.6%
Average rank
#20,481in Model & Hobby Building
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
127per listing
Listings tracked
17

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Dark Angels 40k products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

91

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 160%
  • Brand 236%
  • Brand 34%

Demand

Dark Angels 40k search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Dark Angels 40k search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dark angels 40k112K/yr
  • warhammer 40k dark angels54K/yr
  • dark angels37K/yr
  • warhammer dark angels21K/yr
  • 40k dark angels13K/yr
  • deathwing knights 40k13K/yr
  • lion el johnson 40k14K/yr
  • dark angels upgrade sprue5K/yr
  • deathwing terminators 40k5K/yr
  • deathwing3K/yr

Reviews and returns

What reviews say buyers love and hate about Dark Angels 40k

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
42%of negative reviews mention “Value For Money”
0.9%of orders come back
“Bad value”
A buyer, on “Value For Money”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dark Angels 40k questions

Answered from the same tracked data.