Skip to content

Cutting Machine

Fail

The top 5 brands take 99% of clicks, so Cutting Machine is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$978K/yr413K searches / yr
90-day growth
-15.6%search demand this quarter
Competition
53%top-5 click share · 6 brands · 28 sellers

Flapen Score

Cutting Machine against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Cutting Machine is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cutting Machine market on Amazon at a glance

Shoppers on Amazon United States searched for Cutting Machine 413K times last year and spent an estimated $978K. The top 5 brands take 99% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 413K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $978K a year.

Searches, last 12 months
413K
Growth, 90 days vs prior 90
-15.6%
Conversion, latest week
0.9%
Market size, estimated
$978Ka year
Peak month
December4.2× the quietest month
Top search term
cameo 5162K searches a year

02 · Price

A sale here is worth $257.02.

Listings sell for $257.02 on average, from $10.02 to $527.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $257.02 that is $0 to $26K a year per listing.

Average price
$257.02above the $15 to $100 sweet spot
Price range
$10.02–$527.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$26K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 22.4% of listings are out of stock. The average listing ranks #112 within Scrapbooking & Stamping. It carries 1,073 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
92%
Out of stock, average day
22.4%
Average rank
#112in Scrapbooking & Stamping
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
1,073per listing
Listings tracked
26

04 · Newcomers

6 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
6Amazon's first-year sales bar
Average brand age
46 months

Products

Top Cutting Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

28

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

53%

Top 20: 93%

Open market

0%

  • Brand 186%
  • Brand 25%
  • Brand 34%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Cutting Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KPrime Day '24Spike '24Holiday '24Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.2×

Search terms

Top Cutting Machine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cameo 5162K/yr
  • cameo141K/yr
  • cameo 482K/yr
  • cameo 39K/yr
  • cameo 5 plus11K/yr
  • cameo 5 pro6K/yr
  • cameo cutter3K/yr

Reviews and returns

What reviews say buyers love and hate about Cutting Machine

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Software/Application”
3.5%of orders come back
“their software for this machine sucks”
A buyer, on “Software/Application”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Cutting Machine questions

Answered from the same tracked data.