Cutting Machine
FailThe top 5 brands take 99% of clicks, so Cutting Machine is a Fail.
- Flapen Score
- 38 / 100Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 4638
- Market size
- $978K/yr413K searches / yr
- 90-day growth
- -15.6%search demand this quarter
- Competition
- 53%top-5 click share · 6 brands · 28 sellers
Flapen Score
Cutting Machine against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Cutting Machine is stronger. Inside it, weaker.
Market
The Cutting Machine market on Amazon at a glance
Shoppers on Amazon United States searched for Cutting Machine 413K times last year and spent an estimated $978K. The top 5 brands take 99% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 413K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $978K a year.
- Searches, last 12 months
- 413K
- Growth, 90 days vs prior 90
- -15.6%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $978Ka year
- Peak month
- December4.2× the quietest month
- Top search term
- cameo 5162K searches a year
02 · Price
A sale here is worth $257.02.
Listings sell for $257.02 on average, from $10.02 to $527.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $257.02 that is $0 to $26K a year per listing.
- Average price
- $257.02above the $15 to $100 sweet spot
- Price range
- $10.02–$527.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$26K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 22.4% of listings are out of stock. The average listing ranks #112 within Scrapbooking & Stamping. It carries 1,073 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 92%
- Out of stock, average day
- 22.4%
- Average rank
- #112in Scrapbooking & Stamping
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 1,073per listing
- Listings tracked
- 26
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Cutting Machine products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Silhouette America Cameo 5 Alpha () - Smart Cutting Machine for Print & Cut - Quiet Operation with AutoBlade Studio Software Cutting Mat- Vinyl Paper & Fabric Compatible - Matte Pink
- Price
- $275.10
- Rating
- 4.4/5
- Reviews
- 555
- Age
- 8mo ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine for Print & Cut - Quiet Operation with AutoBlade Studio Software Cutting Mat Vinyl Paper & Fabric Compatible - Bianco Carrara
- Price
- $284.86
- Rating
- 4.4/5
- Reviews
- 276
- Age
- 8mo ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine Bianco Carrara (Starter Bundle) - Includes Studio Software 24 Oracal Vinyl Rolls Tool Kit & 25 Free Designs for DIY - ES Mat Compatible
- Price
- $346.77
- Rating
- 4.4/5
- Reviews
- 276
- Age
- 6y ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine for Print & Cut - Quiet Operation with AutoBlade Studio Software Cutting Mat- Matte Black (Deluxe Bundle)
- Price
- $367.39
- Rating
- 4.3/5
- Reviews
- 605
- Age
- 6y ago

Silhouette America Cameo-4-White Color Laser Printer 25.2 x 10.9 oz 9.2 White Edition (Renewed)
- Price
- $164.42
- Rating
- 4.4/5
- Reviews
- 275
- Age
- 6y ago
Trending
estimated 90-day click momentum
Silhouette America Cameo-4-White Color Laser Printer 25.2 x 10.9 oz 9.2 White Edition (Renewed)
- Price
- $164.42
- Rating
- 4.4/5
- Reviews
- 275
- Age
- 6y ago

SOULMEET Cameo Sunflower Heart Locket Necklace That Holds 2 Picture Sterling Silver Heart Shaped Picture Locket Necklace to Keep Someone Near to You
- Price
- $53.02
- Rating
- 4.6/5
- Reviews
- 1,990
- Age
- 6y ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine Bianco Carrara (Starter Bundle) - Includes Studio Software 24 Oracal Vinyl Rolls Tool Kit & 25 Free Designs for DIY - ES Mat Compatible
- Price
- $346.77
- Rating
- 4.4/5
- Reviews
- 276
- Age
- 6y ago

Silhouette America Portrait 4 Vinyl Cutting Machine Starter Bundle - 9 Precision Cutter with Designer Edition Software 24 Sheets Oracle Vinyl Tool Kit & 25 Free Designs - Electric Tool Compatible
- Price
- $216.40
- Rating
- 4.4/5
- Reviews
- 2,888
- Age
- 2y ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine Classic White (Starter Bundle) - Includes Designer Edition Software 24 Oracal Vinyl Sheets Tool Kit & 25 Free Designs for DIY
- Price
- $341.02
- Rating
- 4.4/5
- Reviews
- 705
- Age
- 6y ago
Newest
by launch date
Silhouette Cameo 5 Alpha Plus - 15 Craft & Vinyl Cutter Machine with Automatic Blade Fast Sketch Mode & 4-Point Registration - Includes Studio Software & 100 Designs 1-Month Subscription - Black
- Price
- $393.62
- Rating
- 4.6/5
- Reviews
- 935
- Age
- 7mo ago

Silhouette America Cameo 5 Alpha () Smart Cutting Machine Bianco Carrara (Deluxe Bundle) - Includes Studio Software 36 Vinyl Rolls PixScan Mat Tool Kit & 25 Free Designs for DIY
- Price
- $372.11
- Rating
- 4.4/5
- Reviews
- 276
- Age
- 7mo ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine Classic White (Starter Bundle) - Includes Designer Edition Software 24 Oracal Vinyl Sheets Tool Kit & 25 Free Designs for DIY
- Price
- $328.05
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine for Print & Cut - Quiet Operation with AutoBlade Studio Software Cutting Mat- Vinyl Paper & Fabric Compatible - Matte Pink
- Price
- $275.10
- Rating
- 4.4/5
- Reviews
- 555
- Age
- 8mo ago

Silhouette America Cameo 5 Alpha () - Smart Cutting Machine for Print & Cut - Quiet Operation with AutoBlade Studio Software Cutting Mat Vinyl Paper & Fabric Compatible - Bianco Carrara
- Price
- $284.86
- Rating
- 4.4/5
- Reviews
- 276
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
28
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 93%
Open market
0%
- Silhouette America86%
- Cricut5%
- Cameo4%
- SOULMEET2%
- Brillo1%
- Zoom Precision1%
- Open — no brand owns it (0%)
Demand
Cutting Machine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.2×
Search terms
Top Cutting Machine search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cameo 5162K/yr
- cameo141K/yr
- cameo 482K/yr
- cameo 39K/yr
- cameo 5 plus11K/yr
- cameo 5 pro6K/yr
- cameo cutter3K/yr
Reviews and returns
What reviews say buyers love and hate about Cutting Machine
We read the reviews and the return reasons for every product selling here.
“their software for this machine sucks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cutting Machine questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









