Custom Patches
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -0.2% this quarter, so Custom Patches is a Maybe.
- Flapen Score
- 54 / 100Top 16% of 4,656 Arts, Crafts & Sewing niches · +8 vs the category median of 4654
- Market size
- $486K/yr817K searches / yr
- 90-day growth
- -0.2%search demand this quarter
- Competition
- 66%top-5 click share · 12 brands · 11 sellers
Flapen Score
Custom Patches against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Custom Patches is stronger. Inside it, weaker.
Market
The Custom Patches market on Amazon at a glance
Shoppers on Amazon United States searched for Custom Patches 817K times last year and spent an estimated $486K. The top 5 brands take 80% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 817K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $486K a year.
- Searches, last 12 months
- 817K
- Growth, 90 days vs prior 90
- -0.2%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $486Ka year
- Peak month
- October1.2× the quietest month
- Top search term
- custom patch218K searches a year
02 · Price
A sale here is worth $27.96.
Listings sell for $27.96 on average, from $6.39 to $60.81. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $27.96 that is $3K to $7K a year per listing.
- Average price
- $27.96inside the $15 to $100 sweet spot
- Price range
- $6.39–$60.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #565 within Trim & Embellishments. It carries 1,045 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 0%
- Out of stock, average day
- 0.6%
- Average rank
- #565in Trim & Embellishments
- Average rating
- 4.16 starsAmazon United States average 4.42 stars
- Average reviews
- 1,045per listing
- Listings tracked
- 20
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Custom Patches products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
11
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
14%
- Brand 121%
- Brand 221%
- Brand 315%
- Brand 412%
- Brand 512%
- Brand 66%
- Open — no brand owns it (6 brands, 14%)
Demand
Custom Patches search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Custom Patches search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- custom patch218K/yr
- custom patches107K/yr
- custom velcro patch83K/yr
- custom iron on patch79K/yr
- custom patches embroidered82K/yr
- custom embroidered patch51K/yr
- custom patches iron on30K/yr
- custom patches velcro32K/yr
- custom iron on patches24K/yr
- custom velcro patches19K/yr
Reviews and returns
What reviews say buyers love and hate about Custom Patches
We read the reviews and the return reasons for every product selling here.
“Low quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Custom Patches questions
Answered from the same tracked data.









