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Cricut Stand

Fail

Demand is soft, at -24.1% this quarter, so Cricut Stand is a Fail.

Flapen Score
45
45 / 100
Ranks 2,538 of 4,656 Arts, Crafts & Sewing niches · −1 vs the category median of 46
Market size
$63K/yr95K searches / yr
90-day growth
-24.1%search demand this quarter
Competition
40%top-5 click share · 22 brands · 25 sellers

Flapen Score

Cricut Stand against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Cricut Stand is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cricut Stand market on Amazon at a glance

Shoppers on Amazon United States searched for Cricut Stand 95K times last year and spent an estimated $63K. The top 5 brands take 70% of clicks. Demand peaks in Jan–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-24.1%
Conversion, latest week
1.2%
Market size, estimated
$63Ka year
Peak month
January2.0× the quietest month
Top search term
cricut stand67K searches a year

02 · Price

A sale here is worth $57.68.

Listings sell for $57.68 on average, from $8.46 to $156.62. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $57.68 that is $0 to $6K a year per listing.

Average price
$57.68inside the $15 to $100 sweet spot
Price range
$8.46–$156.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #165 within Scrapbooking & Stamping. It carries 312 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
94%
Out of stock, average day
20.3%
Average rank
#165in Scrapbooking & Stamping
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
312per listing
Listings tracked
35

04 · Newcomers

6 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
6Amazon's first-year sales bar
Average brand age
29 months

Products

Top Cricut Stand products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.

$0$2K$4K$6K$8K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

25

Est. top-5 brand share

70%

Top 20: 99%

Est. top-5 click share

40%

Top 20: 86%

Open market

26%

  • VENNQD42%
  • LOPASA10%
  • FEOXSHAL7%
  • RTSTEC6%
  • Zejoot5%
  • HOOBRO4%

Demand

Cricut Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Cricut Stand search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cricut stand67K/yr
  • cricut shelf12K/yr
  • cricut stand with storage7K/yr
  • cricut stand for desk4K/yr
  • cricut maker stand4K/yr
  • cricut maker 3 stand1K/yr

Reviews and returns

What reviews say buyers love and hate about Cricut Stand

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Assembly/Installation”
15%of negative reviews mention “Size-Overall”
2.2%of orders come back
“Its a little short”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cricut Stand questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data