Cricut Roller
MaybeAn estimated 1.1% of orders come back. But prices span $5.89–$534.02, mostly outside the sweet spot, so Cricut Roller is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 4650
- Market size
- $1.5M/yr138K searches / yr
- 90-day growth
- -4.3%search demand this quarter
- Competition
- 66%top-5 click share · 12 brands · 37 sellers
Flapen Score
Cricut Roller against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Cricut Roller is stronger. Inside it, weaker.
Market
The Cricut Roller market on Amazon at a glance
Shoppers on Amazon United States searched for Cricut Roller 138K times last year and spent an estimated $1.5M. The top 5 brands take 82% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.
- Searches, last 12 months
- 138K
- Growth, 90 days vs prior 90
- -4.3%
- Conversion, latest week
- 6.6%
- Market size, estimated
- $1.5Ma year
- Peak month
- January2.6× the quietest month
- Top search term
- cricut venture48K searches a year
02 · Price
A sale here is worth $168.32.
Listings sell for $168.32 on average, from $5.89 to $534.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $168.32 that is $84K to $126K a year per listing.
- Average price
- $168.32above the $15 to $100 sweet spot
- Price range
- $5.89–$534.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $84K–$126K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #67 within Printmaking. It carries 2,127 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 94%
- Out of stock, average day
- 0.5%
- Average rank
- #67in Printmaking
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 2,127per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Cricut Roller products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Cricut Brayer Rubber Roller for Crafts Works with Fabric Vinyl Iron-On & Inking Blocks Extend Life of Cricut FabricGrip Mat Compatible with Cricut Maker
- Price
- $11.31
- Rating
- 4.9/5
- Reviews
- 9,359
- Age
- 9y ago

4-Inch Rubber Brayer Roller for Printmaking Great for Gluing Application Also. (Original Version)
- Price
- $7.00
- Rating
- 4.7/5
- Reviews
- 8,864
- Age
- 6y ago

Cricut Brayer & Mat Remover Set Tools
- Price
- $13.59
- Rating
- 4.9/5
- Reviews
- 5,815
- Age
- 9y ago

REALIKE Brayer Roller & Mat Tweezers Remover Set Craft Stamping Brayer Tools Compatible with Cricut/Silhouette/Brother Crafting Printmaking
- Price
- $9.66
- Rating
- 4.6/5
- Reviews
- 1,411
- Age
- 3y ago

Cricut Venture Docking Stand
- Price
- $347.36
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 2y ago
Trending
estimated 90-day click momentum
VEVOR Vinyl Cutter 34 Inch Bundle Vinyl Cutter Machine Manual Vinyl Plotter Cutter with Signmaster Software for Design and Cut with Supplies and Tools
- Price
- $301.01
- Rating
- 4.0/5
- Reviews
- 579
- Age
- 6y ago

Speedball Soft Rubber Brayer 1.5-Inch - Roller For Printmaking Gel & Block Printing and Crafting - Made in USA
- Price
- $18.07
- Rating
- 4.8/5
- Reviews
- 3,222
- Age
- 16y ago

Speedball Art Products Company 004117 004117 Soft Rubber Brayer
- Price
- $14.26
- Rating
- 4.8/5
- Reviews
- 372
- Age
- 21y ago

Cricut Venture Docking Stand
- Price
- $347.36
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 2y ago

TECKWRAP Brayer Roller Set 4 PCS Printmaking Brayer with Pin Pen Tweezers & Felt Squeegee for Vinyl Iron-On Scrapbooking Stamping and Card Making
- Price
- $17.64
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago
Newest
by launch date
Cricut Maker 4 T-Shirt Making Bundle - Cutting Machine with EasyPress SE Heat Press Vinyl & Iron-On Kit for Custom Apparel Tote Bags & DIY Projects
- Price
- $525.85
- Rating
- 4.5/5
- Reviews
- 254
- Age
- 11mo ago

TECKWRAP Brayer Roller Set 4 PCS Printmaking Brayer with Pin Pen Tweezers & Felt Squeegee for Vinyl Iron-On Scrapbooking Stamping and Card Making
- Price
- $17.64
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago

Silhouette Cameo 5 pro MK II - 24 Cutting Mat Power Cords Built in Roll Feeder Silhouette Studio Software
- Price
- $494.96
- Rating
- 4.2/5
- Reviews
- 591
- Age
- 1y ago

Brayer Roller Printmaking Rubber Press Roller 4 Inch Diamond Painting Roller for Craft Projects Ink and Stamping Tools Make Cards Painting
- Price
- $5.89
- Rating
- 4.6/5
- Reviews
- 231
- Age
- 1y ago

Cricut Venture | Wide-Format Smart Cutting Machine (25 inch) Precision cuts up to 100+ Materials at Commercial speeds Variety
- Price
- $534.02
- Rating
- 4.1/5
- Reviews
- 89
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
37
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
66%
Top 20: 100%
Open market
13%
- Cricut48%
- AKIRO13%
- REALIKE9%
- Speedball7%
- AOOIIN6%
- RANCOVY5%
- Open — no brand owns it (6 brands, 13%)
Demand
Cricut Roller search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.6×
Search terms
Top Cricut Roller search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cricut venture48K/yr
- cricut roller34K/yr
- cricut venture machine14K/yr
- cricut brayer15K/yr
- cricut roller tool8K/yr
- cricut brayer roller6K/yr
- roller for cricut4K/yr
- cricut venture accessories7K/yr
- brayer roller cricut3K/yr
Reviews and returns
What reviews say buyers love and hate about Cricut Roller
We read the reviews and the return reasons for every product selling here.
“broke within a month”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cricut Roller questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









