Cricut Joy Mat

Shoppers searched for this 663K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

663K

Growth, 90 days vs prior 90

-17.8%

Conversion, latest week

1.7%

Market size, estimated

$1.4Ma year

Peak month

December11.9× the quietest month

Top search term

cricut joy511K searches a year

Listings sell for $121.65 on average, from $8.57 to $263.48. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $121.65 that is $91K to $122K a year per listing.

Average price

$121.65above the $15 to $100 sweet spot

Price range

$8.57–$263.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$91K–$122K

Returns

4.8%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #41 within Scrapbooking & Stamping. It carries 1,100 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

90%

Out of stock, average day

5.3%

Average rank

#41in Scrapbooking & Stamping

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,100per listing

Listings tracked

21

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

41 months