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Cricut Iron on Vinyl

Maybe

Products sell for $19.30 on average, inside the sweet spot. But demand is soft, at -16.1% this quarter, so Cricut Iron on Vinyl is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 46
Market size
$386K/yr472K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
42%top-5 click share · 14 brands · 18 sellers

Flapen Score

Cricut Iron on Vinyl against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Cricut Iron on Vinyl is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cricut Iron on Vinyl market on Amazon at a glance

Shoppers on Amazon United States searched for Cricut Iron on Vinyl 472K times last year and spent an estimated $386K. The top 5 brands take 84% of clicks. Demand peaks in Oct–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 472K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $386K a year.

Searches, last 12 months
472K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
4.2%
Market size, estimated
$386Ka year
Peak month
October2.0× the quietest month
Top search term
iron on vinyl for cricut137K searches a year

02 · Price

A sale here is worth $19.30.

Listings sell for $19.30 on average, from $5.92 to $56.02. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $19.30 that is $10K to $14K a year per listing.

Average price
$19.30inside the $15 to $100 sweet spot
Price range
$5.92–$56.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
$10K–$14K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #36 within Sewing Notions & Supplies. It carries 8,103 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
5.8%
Average rank
#36in Sewing Notions & Supplies
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
8,103per listing
Listings tracked
37

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Cricut Iron on Vinyl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

18

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

42%

Top 20: 84%

Open market

13%

  • Brand 137%
  • Brand 235%
  • Brand 36%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (8 brands, 13%)

Demand

Cricut Iron on Vinyl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Cricut Iron on Vinyl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iron on vinyl for cricut137K/yr
  • heat transfer vinyl for t shirts83K/yr
  • smart iron on vinyl22K/yr
  • heat press vinyl23K/yr
  • heat vinyl transfer for shirts24K/yr
  • vinilo textil20K/yr
  • vinyl iron on heat transfer20K/yr
  • heat transfer vinyl sheets17K/yr
  • iron on vinyl sheets22K/yr
  • htv iron on vinyl13K/yr

Reviews and returns

What reviews say buyers love and hate about Cricut Iron on Vinyl

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Adhesion/Stickiness”
1.9%of orders come back
“The adhesion was TERRIBLE”
A buyer, on “Adhesion/Stickiness”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cricut Iron on Vinyl questions

Answered from the same tracked data.