Credit Card Binder

Shoppers searched for this 735K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

735K

Growth, 90 days vs prior 90

-28.4%

Conversion, latest week

0.7%

Market size, estimated

$61Ka year

Peak month

December11.7× the quietest month

Top search term

gift card book411K searches a year

Listings sell for $11.69 on average, from $6.31 to $18.29. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $11.69 that is $1K to $3K a year per listing.

Average price

$11.69under the $15 to $100 sweet spot

Price range

$6.31–$18.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 37.1% of listings are out of stock. The average listing ranks #149 within Scrapbooking & Stamping. It carries 1,149 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

37.1%

Average rank

#149in Scrapbooking & Stamping

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

1,149per listing

Listings tracked

37

28 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

28

Successful launches

1Amazon's first-year sales bar

Average brand age

23 months