Is crayon mold profitable to sell on Amazon United States?

The niche generates $42K/yr across 33 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +4.2%. Flapen's verdict: Skip it (49/100).

How competitive is the crayon mold niche?

28 brands and 35 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 46% of demand.

What do buyers complain about in crayon mold?

Top complaints mined from reviews: Size-Overall, Durability, Strength. The return rate is 2.8%.

When does demand for crayon mold peak?

Demand peaks in Feb; the busiest month runs 1.5× the quietest.

What does it cost to enter the crayon mold niche?

Listings span $4.87–$17.90; the average listing price is $9.73 (sweet spot $15–$100). The average incumbent carries 424 reviews — the moat a new listing must climb.

crayon mold

Skip it

A small market ($42K/yr) — this niche doesn't clear our bar today.

Brand share

Great46%

top-5 brand share — no brand owns this niche

Review moat

Great424

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.8%

return rate — above 5% kills the launch gate

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$9.73

avg listing price — sweet spot $15–$100

Growth

Okay+4.2%

90-day search growth — must beat 0% to launch

Price range

Bad$4.87–$17.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$42K

$42K/yr · 139K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, crayon mold is a $42K/yr Amazon United States market (139K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Feb. Verdict: Skip it — 49/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

crayon mold market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $39K–$49K; units × avg price
Conversion rate: 3.1%
Avg BSR: #616
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 3.1%
Avg brand age: 41 months
Avg seller age: 198 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

28 falling

Sellers

Top-5 brand share

46%

Top 20: 87%

Top-5 click share

43%

Top 20: 83%

Open market

49%

Tessco for you18%
CANIPHA10%
Nuogo7%
My Fruit Shack6%
Fibraze5%
X-Haibei4%

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — +4.2% search growth over the last 90 days.

Peak months: Feb · busiest ÷ quietest = 1.5×

Open Trend

Top crayon mold search terms

crayon molds55K/yr +4.3%2.5% conv.
crayon mold34K/yr +13.4%2.1% conv.
crayon molds silicone oven safe16K/yr -3.6%3.4% conv.
silicone molds for crayons10K/yr +8.6%2.2% conv.
silicone crayon molds9K/yr -1.8%3.7% conv.
crayon silicone mold7K/yr +21.0%2.4% conv.
crayon molds silicone5K/yr -21.9%2.0% conv.
crayon melting molds3K/yr -41.2%4.0% conv.

All search terms

Top crayon mold products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Tessco for you 4 Pack Crayon Molds Silicone Oven Safe Mold for Wax Melt

Tessco for you$9.984.5★396 rev

2 Pcs Crayon Mold Crayon Recycling Mold Cavity Double Tipped 3D Melted Crayon Molds Pure Silicone Oven DIY Crayon Shaped Mold Reusable Triangular Crayon Molds for DIY Making

CANIPHA$7.004.3★236 rev

My Fruit Shack CraCycle Original Crayon Recycling Mold Double Tipped 100% Pure Silicone Oven Safe Durable and Reusable (2 Pack)

My Fruit Shack$16.014.5★1,050 rev

Nuogo 4 Pack Crayon Mold Crayon Recycling Molds Assorted 3D Silicone Oven Safe Candy Chocolate Making Mould for Kids Wax Animal Flower Pen DIY Pink Gray

Nuogo$14.724.3★144 rev

2 Pcs Silicone Molds for Crayons 10.2 Inch 10 Cavity Crayon Molds Rectangle Silicone Mold for Chocolate Biscuit Candy Soap Crayon Recycling Ice Sticks Purple

Fibraze$7.013.5★2 rev

Newest

by launch date

2 Pcs Silicone Molds for Crayons 10.2 Inch 10 Cavity Crayon Molds Rectangle Silicone Mold for Chocolate Biscuit Candy Soap Crayon Recycling Ice Sticks Purple

Fibraze$7.012 rev

2mo ago

4 Packs Reusable Silicone Wax Mold Oven Safe Triangle Butterfly Flower Cavity Mold for Candle Making Chocolate and Craft Projects (Crayon Molds)

NYTGAH$8.944 rev

10mo ago

AIBOYA 8 Cavity Crayons Silicone Candy Molds Pencil Pen Chocolate Mold For Candy Chocolate Cake Decoration

AIBOYA$7.096 rev

10mo ago

Back to School Silicone Molds 2 Pcs Crayon Fondant Mold School Supplies Chocolate Baking Molds for Cake Decoration Candy Cupcake Topper Cake Polymer Clay Crafts Epoxy Resin

Rcaauna$5.467 rev

11mo ago

YABONAN Crayon Silicone Mold Crayon Cake Decorating Fondant Molds

YABONAN$4.873 rev

1y ago

What buyers say about crayon mold

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Very good as described”

Ease Of Use9%

“Easy to use”

Functionality-Overall7%

“Chocolate works well”

Ease Of Cleaning7%

“cleanup is really quick”

Advertised Vs Actual Product7%

“Works as described”

Size-Overall6%

“Good size”

Fun/Entertainment Experience5%

“Fun activity for children”

Recycle/Reuse4%

“Creative recycling”

Durability4%

“Very durable”

Gifting Purpose3%

“Works well and such a cute L brick birthday party gift”

What buyers complain about

Size-Overall15%

“Size not consistent across molds”

Durability14%

“break over time”

Strength8%

“They are very flimsy”

Value For Money7%

“Not worth the hassle”

Quality-Overall6%

“Straight up garbage”

Thickness5%

“Thin”

Ease Of Use5%

“Sometime hard to get it out”

Ease Of Cleaning4%

“It wouldn't clean easily”

Flammable3%

“well burst is an exaggeration it was like a small candle flame I blew it out”

Shape/Style3%

“I wish the crayon shapes were more round”

Top return reasons

Size-Overall57%

Advertised Vs Actual Product8%

Functionality-Overall5%

Material Quality5%

Value For Money4%

Strength3%

Quality-Overall3%

Thin2%

Smell2%

Product Condition2%

Common questions

Is crayon mold profitable to sell on Amazon United States?: The niche generates $42K/yr across 33 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +4.2%. Flapen's verdict: Skip it (49/100).
How competitive is the crayon mold niche?: 28 brands and 35 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 46% of demand.
What do buyers complain about in crayon mold?: Top complaints mined from reviews: Size-Overall, Durability, Strength. The return rate is 2.8%.
When does demand for crayon mold peak?: Demand peaks in Feb; the busiest month runs 1.5× the quietest.
What does it cost to enter the crayon mold niche?: Listings span $4.87–$17.90; the average listing price is $9.73 (sweet spot $15–$100). The average incumbent carries 424 reviews — the moat a new listing must climb.