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Craft Table

Fail

Buyers convert on only 0.4% of searches, so Craft Table is a Fail.

Flapen Score
49
49 / 100
Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 46
Market size
$168K/yr315K searches / yr
90-day growth
-15.4%search demand this quarter
Competition
22%top-5 click share · 55 brands · 71 sellers

Flapen Score

Craft Table against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Craft Table is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Craft Table market on Amazon at a glance

Shoppers on Amazon United States searched for Craft Table 315K times last year and spent an estimated $168K. The top 5 brands take 31% of clicks. Demand peaks in Jan–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 315K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months
315K
Growth, 90 days vs prior 90
-15.4%
Conversion, latest week
0.4%
Market size, estimated
$168Ka year
Peak month
December6.8× the quietest month
Top search term
foldable craft table42K searches a year

02 · Price

A sale here is worth $140.12.

Listings sell for $140.12 on average, from $21.25 to $647.12. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $140.12 that is $0 to $14K a year per listing.

Average price
$140.12above the $15 to $100 sweet spot
Price range
$21.25–$647.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 15.3% of listings are out of stock. The average listing ranks #183 within Storage & Furniture. It carries 1,671 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
72%
Out of stock, average day
15.3%
Average rank
#183in Storage & Furniture
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,671per listing
Listings tracked
74

04 · Newcomers

12 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
12Amazon's first-year sales bar
Average brand age
33 months

Products

Top Craft Table products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

55 falling

Sellers

71

Top-5 brand share

31%

Top 20: 69%

Top-5 click share

22%

Top 20: 56%

Open market

66%

  • Brand 18%
  • Brand 28%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Craft Table search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 6.8×

Search terms

Top Craft Table search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • foldable craft table42K/yr
  • craft station35K/yr
  • folding craft table with storage26K/yr
  • portable craft table25K/yr
  • rolling craft table21K/yr
  • craft table with storage for adults14K/yr
  • craft table with wheels16K/yr
  • large craft table17K/yr
  • foldable craft table with storage16K/yr
  • craft tables with storage15K/yr

Reviews and returns

What reviews say buyers love and hate about Craft Table

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Assembly/Installation”
14%of negative reviews mention “Assembly/Installation”
2.5%of orders come back
“Assembly is a nightmare”
A buyer, on “Assembly/Installation”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Craft Table questions

Answered from the same tracked data.