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Craft Scissors Decorative Edge

Fail

Prices span $4.73–$17.91, mostly outside the sweet spot, so Craft Scissors Decorative Edge is a Fail.

Flapen Score
47
47 / 100
Top 45% of 4,656 Arts, Crafts & Sewing niches · +1 vs the category median of 46
Market size
$112K/yr423K searches / yr
90-day growth
+8.5%search demand this quarter
Competition
58%top-5 click share · 14 brands · 18 sellers

Flapen Score

Craft Scissors Decorative Edge against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Craft Scissors Decorative Edge is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Craft Scissors Decorative Edge market on Amazon at a glance

Shoppers on Amazon United States searched for Craft Scissors Decorative Edge 423K times last year and spent an estimated $112K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 423K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months
423K
Growth, 90 days vs prior 90
+8.5%
Conversion, latest week
2.8%
Market size, estimated
$112Ka year
Peak month
December1.6× the quietest month
Top search term
craft scissors decorative edge74K searches a year

02 · Price

A sale here is worth $9.63.

Listings sell for $9.63 on average, from $4.73 to $17.91. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $9.63 that is $14K to $19K a year per listing.

Average price
$9.63under the $15 to $100 sweet spot
Price range
$4.73–$17.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$14K–$19K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #196 within Cutting Tools. It carries 2,467 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#196in Cutting Tools
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
2,467per listing
Listings tracked
22

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Craft Scissors Decorative Edge products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

18

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

58%

Top 20: 97%

Open market

21%

  • Brand 135%
  • Brand 210%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 66%

Demand

Craft Scissors Decorative Edge search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Craft Scissors Decorative Edge search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • craft scissors decorative edge74K/yr
  • scrapbook scissors54K/yr
  • decorative scissors42K/yr
  • decorative edge scissors33K/yr
  • fun scissors25K/yr
  • pattern scissors26K/yr
  • scrapbooking scissors27K/yr
  • crazy scissors15K/yr
  • wavy scissors14K/yr
  • scrapbook scissors decorative edge15K/yr

Reviews and returns

What reviews say buyers love and hate about Craft Scissors Decorative Edge

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Quality-Overall”
1.0%of orders come back
“just expect poor performance”
A buyer, on “Quality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Craft Scissors Decorative Edge questions

Answered from the same tracked data.