craft blanks
Worth a lookShows no brand lock-in (top 5 brands take 36% of clicks), but a small market ($64K/yr) keeps it on the watch list.
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Competition
Great21%top-5 click share — an open shelf
Returns
Great1.9%return rate — above 5% kills the launch gate
Price range
Great$4.82–$47.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good668.9avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.14avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Market size
Bad$64K$64K/yr · 406K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, craft blanks is a $64K/yr Amazon United States market (406K searches/yr). The top 5 brands hold 36% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
craft blanks market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $73K–$97K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #488
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 4.3%
- Avg brand age
- 37 months
- Avg seller age
- 170 days
Competition & brand share
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.Brands
79 rising
Sellers
98
Top-5 brand share
36%
Top 20: 68%
Top-5 click share
21%
Top 20: 47%
Open market
60%
- Sophena9%
- Blisstime8%
- Jsehchya7%
- COCHIE6%
- Psyqtsuary5%
- QDXATIVP4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top craft blanks search terms
- wooden crafts35K/yr
- wooden shapes for crafts30K/yr
- unfinished wood cutouts38K/yr
- wood crafts to paint22K/yr
- wood cutouts for crafts30K/yr
- wood cutouts34K/yr
- wood shapes for crafts23K/yr
- wood squares22K/yr
- wooden craft19K/yr
- wooden craft shapes26K/yr
Top craft blanks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Psyqtsuary 100 Pcs Poplar Wood Mini Flowers DIY Crafts Cutouts Embellishments
Psyqtsuary$5.574.4★77 rev
Blisstime 50PCS 4x4 Inch Wood Squares Unfinished Square Wood Pieces for Crafts Painting Writing DIY Supplies Engraving and Carving Home Decorations (4x4 Inch 50Pcs)
Blisstime$11.924.7★1,363 rev
54PCS Unfinished Blank Wooden Cutouts Craft for Kids Suit for Childrens Painting DIY Room Decoration Gift Giving Surprise (54 Insect)
Jsehchya$8.984.7★340 rev
80PCS Wooden Spring Ornaments to Paint 8 Styles DIY Blank Unfinished Wood Cutouts Ornament for Home Crafts Hanging Decorations Insect Dragonfly Butterfly Snail Watering Can Mushroom Flower Shape
Sophena$13.364.6★528 rev
Gerrii 1000 Pcs Natural Wood Shapes Assortment Blank Wooden Craft Shapes Bulk Unfinished Wood Pieces Materials Cutouts Variety for Arts and Crafts Painting DIY Projects
Gerrii$22.174.8★23 rev
Newest
by launch date
COCHIE Summer Slippers Wood Crafts to Paint Set of 24 Slipper Unfinished Wooden Craft for Painting DIY Paintable Beach Slippers Cutouts Slices for Craft with Ropes (Summer)
COCHIE$10.2424 rev
Grevosea 100 Pcs Unfinished Wooden Flowers Blank Wood Crafts Flower Leaf Pattern Wood Pieces Cutouts Handmade Crafts to Paint Home Wedding Ornaments Decoration
Grevosea$5.6344 rev
BENIMUS 45 Pcs Wooden Spring Ornaments to Paint DIY Unfinished Wood Slices Flower Cutouts Butterfly Ornament for Art Crafts with 9 Styles DIY Wooden Ornaments Hanging Decorations Kit
BENIMUS$9.8378 rev
Psyqtsuary 100 Pcs Poplar Wood Mini Flowers DIY Crafts Cutouts Embellishments
Psyqtsuary$5.5777 rev
RattanView 36 Pcs Wooden Wildflower Decor Set Wood Flowers Cutout Signs Wildflowers Stems Laser Cut Flowers for Home Birthday Holiday Art DIY Decoration
RattanView$18.3556 rev
Trending
90-day click momentumCOCHIE Summer Slippers Wood Crafts to Paint Set of 24 Slipper Unfinished Wooden Craft for Painting DIY Paintable Beach Slippers Cutouts Slices for Craft with Ropes (Summer)
COCHIE$10.244.8★
Large Size 12 Wooden Spring Ornaments to Paint Flower Wooden DIY Blank Unfinished Round Wood Discs Ornament for Crafts Hanging Decorations(3PCS)
Sophena$9.704.6★
COCHIE DIY 3D Flower Spring Wood Crafts to Paint Paintable Unfinished Wooden Slices for Craft Flowers Cutouts Ornaments for Painting Decorations (24 PCS)
COCHIE$9.904.4★
BENIMUS 45 Pcs Wooden Spring Ornaments to Paint DIY Unfinished Wood Slices Flower Cutouts Butterfly Ornament for Art Crafts with 9 Styles DIY Wooden Ornaments Hanging Decorations Kit
BENIMUS$9.834.5★
Jyongmer 30PCS Wooden Squares for Crafts 1/4 Inch Thick Wooden Blocks Natural Blank Square Blocks Unfinished Wood Blocks for DIY Crafts Engraving Wood Burning Painting (3 x 3 inch)
Jyongmer$9.864.6★
What buyers say about craft blanks
What buyers praise and complain about, mined from review topics.What buyers love
“Quality product for sure and came quickly”
“Lots of fun”
“As described”
“Worth It”
“Good quality wood”
“Perfect size set to get started”
“Amazing colors”
“create unique designs”
“Easy to use”
“Durable and easy to use”
What buyers complain about
“Some were too large”
“Very thin wood”
“Varying quality”
“Not thick enough”
“Not what is listed”
“These are terrible colors”
“Magnets Fall Off”
“Stickiness was not good”
“so broke easily”
“Vastly overpriced”
Top return reasons
Common questions
- Is craft blanks profitable to sell on Amazon United States?
- The niche generates $64K/yr across 119 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is -9.3%. Flapen's verdict: Worth a look (51/100).
- How competitive is the craft blanks niche?
- 79 brands and 98 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 36% of demand.
- What do buyers complain about in craft blanks?
- Top complaints mined from reviews: Size-Overall, Wood Quality, Quality-Overall. The return rate is 1.9%.
- When does demand for craft blanks peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the craft blanks niche?
- Listings span $4.82–$47.92; the average listing price is $12.14 (sweet spot $15–$100). The average incumbent carries 669 reviews — the moat a new listing must climb.