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Coverstitch Machine

Fail

The top 5 brands take 100% of clicks, so Coverstitch Machine is a Fail.

Flapen Score
26
26 / 100
Ranks 4,548 of 4,656 Arts, Crafts & Sewing niches · −20 vs the category median of 46
Market size
$195K/yr80K searches / yr
90-day growth
+18.1%search demand this quarter
Competition
80%top-5 click share · 5 brands · 36 sellers

Flapen Score

Coverstitch Machine against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Coverstitch Machine is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coverstitch Machine market on Amazon at a glance

Shoppers on Amazon United States searched for Coverstitch Machine 80K times last year and spent an estimated $195K. All 5 brands take every click. Demand peaks in Jul. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $195K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
+18.1%
Conversion, latest week
0.4%
Market size, estimated
$195Ka year
Peak month
July1.5× the quietest month
Top search term
coverstitch machine32K searches a year

02 · Price

A sale here is worth $663.67.

Listings sell for $663.67 on average, from $251.31 to $1217.02. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $663.67 that is $0 to $66K a year per listing.

Average price
$663.67above the $15 to $100 sweet spot
Price range
$251.31–$1217.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$66K
Returns
7.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #512 within Sergers & Overlock Machines. It carries 311 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#512in Sergers & Overlock Machines
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
311per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Coverstitch Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

36

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 150%
  • Brand 225%
  • Brand 318%
  • Brand 44%
  • Brand 53%

Demand

Coverstitch Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Search terms

Top Coverstitch Machine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coverstitch machine32K/yr
  • coverstitch sewing machine17K/yr
  • cover stitch machine sewing9K/yr
  • coverstitch5K/yr
  • cover stitch machine5K/yr
  • brother coverstitch machine5K/yr
  • cover stitch sewing machine4K/yr
  • juki coverstitch machine3K/yr

Reviews and returns

What reviews say buyers love and hate about Coverstitch Machine

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Stitch/Finish/Polish”
20%of negative reviews mention “Instructions/User Manual/Troubleshooting”
7.2%of orders come back
“Came with NO manual, No accessories”
A buyer, on “Instructions/User Manual/Troubleshooting”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Coverstitch Machine questions

Answered from the same tracked data.