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Couples Scrapbook

Fail

Demand is soft, at -36.5% this quarter, so Couples Scrapbook is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$48K/yr140K searches / yr
90-day growth
-36.5%search demand this quarter
Competition
36%top-5 click share · 24 brands · 30 sellers

Flapen Score

Couples Scrapbook against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Couples Scrapbook is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Couples Scrapbook market on Amazon at a glance

Shoppers on Amazon United States searched for Couples Scrapbook 140K times last year and spent an estimated $48K. The top 5 brands take 57% of clicks. Demand peaks in Feb–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -36.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
-36.5%
Conversion, latest week
1.8%
Market size, estimated
$48Ka year
Peak month
December3.4× the quietest month
Top search term
couples photo album32K searches a year

02 · Price

A sale here is worth $18.64.

Listings sell for $18.64 on average, from $7.13 to $28.88. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.64 that is $0 to $2K a year per listing.

Average price
$18.64inside the $15 to $100 sweet spot
Price range
$7.13–$28.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #128 within Scrapbooking & Stamping. It carries 1,729 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
6.1%
Average rank
#128in Scrapbooking & Stamping
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,729per listing
Listings tracked
39

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
37 months

Products

Top Couples Scrapbook products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

24 falling

Sellers

30

Top-5 brand share

57%

Top 20: 97%

Top-5 click share

36%

Top 20: 82%

Open market

36%

  • Brand 113%
  • Brand 212%
  • Brand 312%
  • Brand 411%
  • Brand 510%
  • Brand 67%

Demand

Couples Scrapbook search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Couples Scrapbook search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • couples photo album32K/yr
  • couple photo album19K/yr
  • photo album for couples20K/yr
  • anniversary photo album14K/yr
  • memory book for couples22K/yr
  • photo album couple9K/yr
  • album de fotos para parejas15K/yr
  • couples memory book6K/yr
  • keepsake memory book3K/yr

Reviews and returns

What reviews say buyers love and hate about Couples Scrapbook

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Quality-Overall”
2.3%of orders come back
“Cheap quality”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Couples Scrapbook questions

Answered from the same tracked data.