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Cosplay Foam

Fail

The top 5 brands take 100% of clicks, so Cosplay Foam is a Fail.

Flapen Score
36
36 / 100
Ranks 4,076 of 4,656 Arts, Crafts & Sewing niches · −10 vs the category median of 46
Market size
$22K/yr31K searches / yr
90-day growth
+38.6%search demand this quarter
Competition
88%top-5 click share · 5 brands · 9 sellers

Flapen Score

Cosplay Foam against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Cosplay Foam is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cosplay Foam market on Amazon at a glance

Shoppers on Amazon United States searched for Cosplay Foam 31K times last year and spent an estimated $22K. All 5 brands take every click. Demand peaks in Sep–Oct. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
+38.6%
Conversion, latest week
4.3%
Market size, estimated
$22Ka year
Peak month
October4.7× the quietest month
Top search term
5mm eva foam16K searches a year

02 · Price

A sale here is worth $16.60.

Listings sell for $16.60 on average, from $10.00 to $38.77. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $16.60 that is $4K to $8K a year per listing.

Average price
$16.60inside the $15 to $100 sweet spot
Price range
$10.00–$38.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Craft Foam. It carries 2,673 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#68in Craft Foam
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
2,673per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Cosplay Foam products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 140%
  • Brand 230%
  • Brand 324%
  • Brand 43%
  • Brand 53%

Demand

Cosplay Foam search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Sep, Oct · busiest ÷ quietest = 4.7×

Search terms

Top Cosplay Foam search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 5mm eva foam16K/yr
  • eva foam 5mm9K/yr
  • 5mm foam3K/yr
  • 5mm foam sheet2K/yr

Reviews and returns

What reviews say buyers love and hate about Cosplay Foam

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Advertised Vs Actual Product”
100%of negative reviews mention “Defective Material/Parts”
2.1%of orders come back
“Kind of my fault”
A buyer, on “Defective Material/Parts”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Cosplay Foam questions

Answered from the same tracked data.