Skip to content

Cork Backing for Coasters

Fail

Shoppers spend an estimated $20K a year here, so Cork Backing for Coasters is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$20K/yr74K searches / yr
90-day growth
+18.5%search demand this quarter
Competition
48%top-5 click share · 21 brands · 23 sellers

Flapen Score

Cork Backing for Coasters against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Cork Backing for Coasters is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cork Backing for Coasters market on Amazon at a glance

Shoppers on Amazon United States searched for Cork Backing for Coasters 74K times last year and spent an estimated $20K. The top 5 brands take 62% of clicks. Demand peaks in Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
+18.5%
Conversion, latest week
3.2%
Market size, estimated
$20Ka year
Peak month
December1.7× the quietest month
Top search term
cork for coasters14K searches a year

02 · Price

A sale here is worth $8.48.

Listings sell for $8.48 on average, from $4.23 to $15.70. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $8.48 that is $848 to $2K a year per listing.

Average price
$8.48under the $15 to $100 sweet spot
Price range
$4.23–$15.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$848–$2K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #149 within Adhesives. It carries 579 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
13.1%
Average rank
#149in Adhesives
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
579per listing
Listings tracked
28

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Cork Backing for Coasters products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

23

Top-5 brand share

62%

Top 20: 99%

Top-5 click share

48%

Top 20: 92%

Open market

30%

  • Brand 126%
  • Brand 210%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 68%

Demand

Cork Backing for Coasters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top Cork Backing for Coasters search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cork for coasters14K/yr
  • cork backing for coasters12K/yr
  • cork coaster backing8K/yr
  • adhesive cork for coasters5K/yr
  • coaster cork backing5K/yr
  • coaster bottoms6K/yr
  • coaster backing6K/yr
  • self adhesive cork for coasters5K/yr
  • coaster backing self adhesive4K/yr
  • cork for coasters backing3K/yr

Reviews and returns

What reviews say buyers love and hate about Cork Backing for Coasters

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Adhesion/Stickiness”
26%of negative reviews mention “Thickness”
1.4%of orders come back
“Pads are thicker than indicated”
A buyer, on “Thickness”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cork Backing for Coasters questions

Answered from the same tracked data.