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Copper Paint

Fail

The top 5 brands take 93% of clicks, so Copper Paint is a Fail.

Flapen Score
47
47 / 100
Top 45% of 4,656 Arts, Crafts & Sewing niches · +1 vs the category median of 46
Market size
$111K/yr108K searches / yr
90-day growth
+23.2%search demand this quarter
Competition
58%top-5 click share · 9 brands · 77 sellers

Flapen Score

Copper Paint against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Copper Paint is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Copper Paint market on Amazon at a glance

Shoppers on Amazon United States searched for Copper Paint 108K times last year and spent an estimated $111K. The top 5 brands take 93% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
+23.2%
Conversion, latest week
8.0%
Market size, estimated
$111Ka year
Peak month
May1.6× the quietest month
Top search term
copper spray paint39K searches a year

02 · Price

A sale here is worth $12.72.

Listings sell for $12.72 on average, from $2.26 to $27.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $12.72 that is $3K to $6K a year per listing.

Average price
$12.72under the $15 to $100 sweet spot
Price range
$2.26–$27.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

41% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #114 within Painting. It carries 11,121 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#114in Painting
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
11,121per listing
Listings tracked
22

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
76 months

Products

Top Copper Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

77

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

58%

Top 20: 97%

Open market

4%

  • Brand 170%
  • Brand 29%
  • Brand 37%
  • Brand 45%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (3 brands, 4%)

Demand

Copper Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Copper Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • copper spray paint39K/yr
  • copper paint28K/yr
  • copper spray paint for metal12K/yr
  • copper paint for metal8K/yr
  • copper metallic paint5K/yr
  • copper acrylic paint6K/yr
  • hammered copper spray paint4K/yr
  • metallic copper paint4K/yr
  • metallic copper spray paint3K/yr

Reviews and returns

What reviews say buyers love and hate about Copper Paint

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Color”
28%of negative reviews mention “Color”
0.3%of orders come back
“Too orange”
A buyer, on “Color”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Copper Paint questions

Answered from the same tracked data.