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Colorless Blender Pencil

Fail

Demand is soft, at -13.7% this quarter, so Colorless Blender Pencil is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$86K/yr122K searches / yr
90-day growth
-13.7%search demand this quarter
Competition
68%top-5 click share · 12 brands · 57 sellers

Flapen Score

Colorless Blender Pencil against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Colorless Blender Pencil is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Colorless Blender Pencil market on Amazon at a glance

Shoppers on Amazon United States searched for Colorless Blender Pencil 122K times last year and spent an estimated $86K. The top 5 brands take 87% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
-13.7%
Conversion, latest week
8.4%
Market size, estimated
$86Ka year
Peak month
February1.4× the quietest month
Top search term
colorless blender pencil24K searches a year

02 · Price

A sale here is worth $8.41.

Listings sell for $8.41 on average, from $3.25 to $19.04. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $8.41 that is $4K to $6K a year per listing.

Average price
$8.41under the $15 to $100 sweet spot
Price range
$3.25–$19.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$4K–$6K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #399 within Drawing. It carries 2,629 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
89%
Out of stock, average day
2.5%
Average rank
#399in Drawing
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
2,629per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Colorless Blender Pencil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

57

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

10%

  • Brand 135%
  • Brand 234%
  • Brand 39%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (6 brands, 10%)

Demand

Colorless Blender Pencil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Colorless Blender Pencil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • colorless blender pencil24K/yr
  • colored pencil blender15K/yr
  • blending pencil17K/yr
  • prismacolor blender pencil9K/yr
  • blending pencils for colored pencils7K/yr
  • blender pencil7K/yr
  • colorless blender7K/yr
  • pencil blender7K/yr
  • prismacolor colorless blender pencil7K/yr
  • color pencil blenders4K/yr

Reviews and returns

What reviews say buyers love and hate about Colorless Blender Pencil

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Durability”
0.5%of orders come back
“Breakable”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Colorless Blender Pencil questions

Answered from the same tracked data.