Is colored popsicle sticks profitable to sell on Amazon United States?

The niche generates $88K/yr across 11 tracked products. 90-day search growth is -8.2%. Flapen's verdict: Skip it (35/100).

How competitive is the colored popsicle sticks niche?

5 brands and 6 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in colored popsicle sticks?

Top complaints mined from reviews: Color, Color Fading/Discoloration, Wood Quality. The return rate is 1.1%.

When does demand for colored popsicle sticks peak?

Demand peaks in Aug; the busiest month runs 1.8× the quietest.

What does it cost to enter the colored popsicle sticks niche?

Listings span $3.98–$15.41; the average listing price is $7.38 (sweet spot $15–$100). The average incumbent carries 700 reviews — the moat a new listing must climb.

colored popsicle sticks

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Conversion

Great10.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good699.73

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$88K

$88K/yr · 118K searches

Growth

Bad-8.2%

90-day search growth — must beat 0% to launch

Competition

Bad75%

top-5 click share — a locked-up shelf

Avg price

Bad$7.38

avg listing price — sweet spot $15–$100

Price range

Bad$3.98–$15.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, colored popsicle sticks is a $88K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 35/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

colored popsicle sticks market data

Units sold / yr: 15K–20K; avg 1,250–1,500/product
Revenue / yr: $111K–$148K; units × avg price
Conversion rate: 10.1%
Avg BSR: #49
Page quality: 0%
Prime: 100%
Sponsored: 91%
Out of stock: 0.0%
Avg brand age: 56 months
Avg seller age: 204 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

Mr. Pen39%
WISYOK27%
KTOJOY22%
CRTWDMAN9%
GUSTO3%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.2% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.8×

Open Trend

Top colored popsicle sticks search terms

colored popsicle sticks54K/yr +11.0%11.1% conv.
colorful popsicle sticks15K/yr -11.9%8.9% conv.
colored craft sticks13K/yr -10.1%8.2% conv.
color popsicle sticks7K/yr +19.5%8.8% conv.
colored popsicle sticks for crafts8K/yr -22.4%7.8% conv.
rainbow popsicle sticks9K/yr -55.8%11.0% conv.
popsicle sticks colored6K/yr +39.5%8.3% conv.
colored sticks3K/yr -11.6%4.3% conv.
colored craft popsicle sticks2K/yr -58.6%8.8% conv.

All search terms

Top colored popsicle sticks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mr. Pen- Colored Popsicle Sticks Wooden Rainbow Colored Popsicle Sticks for Crafts 200 Pack 4.5 Inch

Mr. Pen$5.924.6★2,113 rev

KTOJOY 100 Pcs Colored Craft Sticks Ice Cream Natural Wood Popsicle Craft Sticks 4.5 inch Length Treat Sticks Ice Pop Sticks for DIY Crafts

KTOJOY$3.984.7★123 rev

KTOJOY 6 100 Pcs Colored Jumbo Wooden Craft Sticks Wooden Popsicle Colored Craft Sticks Stick 3/4Wide Treat Sticks Ice Pop Sticks for DIY CraftsHome Art Projects Classroom Art Supplies

KTOJOY$6.054.7★1,236 rev

60 Pcs Jumbo Popsicle Sticks 8 Inch Wooden Craft Sticks

CRTWDMAN$8.004.7★579 rev

WISYOK 1000 Pcs Colored Popsicle Sticks for Crafts 4.5 Inch Colored Wooden Craft Sticks Ice Cream Sticks Rainbow Popsicle Sticks Great for DIY Craft Creative Designs and Children Education

WISYOK$15.414.5★272 rev

Newest

by launch date

KTOJOY 100 Pcs Colored Craft Sticks Ice Cream Natural Wood Popsicle Craft Sticks 4.5 inch Length Treat Sticks Ice Pop Sticks for DIY Crafts

KTOJOY$3.98123 rev

2y ago

60 Pcs Jumbo Popsicle Sticks 8 Inch Wooden Craft Sticks

CRTWDMAN$8.00579 rev

2y ago

WISYOK 180 Pcs 6 Colored Jumbo Wooden Craft Sticks - Rainbow Wooden Popsicle Sticks for Creative Designs or Kids Education Home Art Projects

WISYOK$8.80623 rev

2y ago

WISYOK 450PCS Colored Craft Sticks 2.5 Inch Mini Wood Popsicle Sticks Rainbow Craft Sticks Ice Cream Sticks for DIY Craft Creative Designs Arts & Handwork

WISYOK$8.13250 rev

3y ago

WISYOK 1000 Pcs Colored Popsicle Sticks for Crafts 4.5 Inch Colored Wooden Craft Sticks Ice Cream Sticks Rainbow Popsicle Sticks Great for DIY Craft Creative Designs and Children Education

WISYOK$15.41272 rev

4y ago

What buyers say about colored popsicle sticks

What buyers praise and complain about, mined from review topics.

What buyers love

Color38%

“Bright colors”

Value For Money11%

“Good buy for ur money”

Quality-Overall8%

“Good quality craft sticks”

Advertised Vs Actual Product8%

“As expected”

Strength7%

“Bright and Sturdy”

Fun/Entertainment Experience7%

“Super fun for crafting”

Size-Overall6%

“a good size”

Pet Friendly3%

“Perfect for birds”

Adhesion/Stickiness3%

“Theyre easy to glue, paint, and decorate, making them great for both beginners and more detailed craft ideas”

Ease Of Use1%

“Great for many uses”

What buyers complain about

Color30%

“Blue was very poorly colored”

Color Fading/Discoloration10%

“Color runs and stains”

Wood Quality10%

“With that being said, it's wooden and has been dyed so I don't expect it to be extremely sturdy”

Size-Overall10%

“Skinny”

Paint Quality8%

“the paint rubs off way too much”

Stain Resistance5%

“Poorly stained”

Fun/Entertainment Experience3%

“not as toys”

Allergies3%

“Allergic Items for Kids”

Top return reasons

Size-Overall66%

Value For Money8%

Color7%

Advertised Vs Actual Product4%

Quality-Overall2%

Color Fading/Discoloration2%

Paint Quality2%

Thickness2%

Defective Material/Parts1%

Thin1%

Common questions

Is colored popsicle sticks profitable to sell on Amazon United States?: The niche generates $88K/yr across 11 tracked products. 90-day search growth is -8.2%. Flapen's verdict: Skip it (35/100).
How competitive is the colored popsicle sticks niche?: 5 brands and 6 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in colored popsicle sticks?: Top complaints mined from reviews: Color, Color Fading/Discoloration, Wood Quality. The return rate is 1.1%.
When does demand for colored popsicle sticks peak?: Demand peaks in Aug; the busiest month runs 1.8× the quietest.
What does it cost to enter the colored popsicle sticks niche?: Listings span $3.98–$15.41; the average listing price is $7.38 (sweet spot $15–$100). The average incumbent carries 700 reviews — the moat a new listing must climb.

colored popsicle sticks

colored popsicle sticks market data

Competition & brand share

Demand & seasonality

Top colored popsicle sticks search terms

Top colored popsicle sticks products on Amazon

Top sellers

Newest

Trending

What buyers say about colored popsicle sticks

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Arts, Crafts & Sewing