Colored Pencil Kit

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $289K a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

4.0%

Market size, estimated

$289Ka year

Peak month

December2.3× the quietest month

Top search term

kalour colored pencils85K searches a year

Listings sell for $28.79 on average, from $1.69 to $147.08. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $28.79 that is $7K to $14K a year per listing.

Average price

$28.79inside the $15 to $100 sweet spot

Price range

$1.69–$147.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

0.9%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #109 within Drawing. It carries 7,976 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#109in Drawing

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

7,976per listing

Listings tracked

28

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

42 months