Color Wheel
FailPrices span $4.97–$16.89, mostly outside the sweet spot, so Color Wheel is a Fail.
- Flapen Score
- 40 / 100Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 4640
- Market size
- $207K/yr371K searches / yr
- 90-day growth
- -15.6%search demand this quarter
- Competition
- 71%top-5 click share · 14 brands · 39 sellers
Flapen Score
Color Wheel against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Color Wheel is stronger. Inside it, weaker.
Market
The Color Wheel market on Amazon at a glance
Shoppers on Amazon United States searched for Color Wheel 371K times last year and spent an estimated $207K. The top 5 brands take 77% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 6.0% of those searches ended in a purchase.
Shoppers searched for this 371K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.
- Searches, last 12 months
- 371K
- Growth, 90 days vs prior 90
- -15.6%
- Conversion, latest week
- 6.0%
- Market size, estimated
- $207Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- color wheel189K searches a year
02 · Price
A sale here is worth $9.32.
Listings sell for $9.32 on average, from $4.97 to $16.89. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $9.32 that is $9K to $12K a year per listing.
- Average price
- $9.32under the $15 to $100 sweet spot
- Price range
- $4.97–$16.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $9K–$12K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,859 within Painting. It carries 1,891 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #2,859in Painting
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 1,891per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Color Wheel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
JimKing Creative Color Wheel Paint Mixing Learning Guide Art Class Teaching Tool for Makeup Painting Tattoo Blending Board Chart Color Mixed Guide Hardboard(9.25inch)
- Price
- $4.97
- Rating
- 4.6/5
- Reviews
- 5,254
- Age
- 7y ago

Creative Color Wheel Paint Mixing Learning Guide Art Class Teaching Tool for Makeup Blending Board Chart Color Mixed Guide Mix Colours (9.25inch)
- Price
- $6.61
- Rating
- 4.6/5
- Reviews
- 5,254
- Age
- 6y ago

Outus 2 Pcs Color Wheel Paint Mixing Learning Guide Art Teaching Tool Color Wheels for Makeup Blending Board Chart Mixed Guide Mix Colours(5.5 Inch/ 14 cm)
- Price
- $7.19
- Rating
- 4.6/5
- Reviews
- 4,619
- Age
- 6y ago

Creative Color Wheel Enamel pin The Spinning Wheel Moves NicelyColor Wheel Brooch (Color Wheel Enamel pin)
- Price
- $9.60
- Rating
- 4.6/5
- Reviews
- 1,140
- Age
- 5y ago

Nextpal Creative Color Wheels for the Artist Paint Mixing Guide for Artists Quilters and Makeup Blending Portable Color Matching Spinner for Watercolor Learning Art Class Teaching (5.5 & 9 2pcs)
- Price
- $12.12
- Rating
- 5.0/5
- Reviews
- 20
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Color Wheel Interactive Spinner Enamel Pins - Color Selection Wheel Brooch - Metal Badge Creative Artist Gift (HX-X00412)
- Price
- $9.93
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 4mo ago

Riley Blake Designs Quilty Color Wheel 10.5 x 10.5 Confetti Cotton Solid Color Reference Tool for Quilters and Fabric Projects
- Price
- $16.89
- Rating
- 4.7/5
- Reviews
- 9
- Age
- 1y ago

Nextpal Creative Color Wheels for the Artist Paint Mixing Guide for Artists Quilters and Makeup Blending Portable Color Matching Spinner for Watercolor Learning Art Class Teaching (5.5 & 9 2pcs)
- Price
- $12.12
- Rating
- 5.0/5
- Reviews
- 20
- Age
- 9mo ago

Creative Color Wheel Paint Mixing Learning Guide Art Class Teaching Tool for Makeup Blending Board Chart Color Mixed Guide Mix Colours (9.25inch)
- Price
- $6.61
- Rating
- 4.6/5
- Reviews
- 5,254
- Age
- 6y ago

Color Wheel Enamel Pin - Creative Spinning Color Wheel Lapel Pins - Aesthetic Arts Badge Gifts for Artists
- Price
- $9.76
- Rating
- 4.5/5
- Reviews
- 91
- Age
- 2y ago
Newest
by launch date
Color Wheel Interactive Spinner Enamel Pins - Color Selection Wheel Brooch - Metal Badge Creative Artist Gift (HX-X00412)
- Price
- $9.93
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 4mo ago

Nextpal Creative Color Wheels for the Artist Paint Mixing Guide for Artists Quilters and Makeup Blending Portable Color Matching Spinner for Watercolor Learning Art Class Teaching (5.5 & 9 2pcs)
- Price
- $12.12
- Rating
- 5.0/5
- Reviews
- 20
- Age
- 9mo ago

Riley Blake Designs Quilty Color Wheel 10.5 x 10.5 Confetti Cotton Solid Color Reference Tool for Quilters and Fabric Projects
- Price
- $16.89
- Rating
- 4.7/5
- Reviews
- 9
- Age
- 1y ago

Color Wheel Enamel Pin - Creative Spinning Color Wheel Lapel Pins - Aesthetic Arts Badge Gifts for Artists
- Price
- $9.76
- Rating
- 4.5/5
- Reviews
- 91
- Age
- 2y ago

TEONEI Color Wheel Mixing Guide Color Matching Color Wheel Color Learning Mixed Guide Wheel Artist Color Wheel Color Wheel Paint Mixing Learning
- Price
- $6.85
- Rating
- 4.5/5
- Reviews
- 185
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
14 falling
Sellers
39
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
19%
- JimKing46%
- Outus15%
- Langjitianya7%
- Nextpal6%
- Wigearss4%
- Daler Rowney4%
Demand
Color Wheel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Color Wheel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- color wheel189K/yr
- color wheels for the artist73K/yr
- color theory wheel13K/yr
- color wheel chart22K/yr
- circulo cromatico9K/yr
- color wheel for artists6K/yr
- color wheel spinner9K/yr
- pocket color wheel7K/yr
- artist color wheel6K/yr
- color wheel for quilters6K/yr
Reviews and returns
What reviews say buyers love and hate about Color Wheel
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Color Wheel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









