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Clip on Charms

Fail

Shoppers spend an estimated $44K a year here, so Clip on Charms is a Fail.

Flapen Score
41
41 / 100
Ranks 3,360 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 46
Market size
$44K/yr285K searches / yr
90-day growth
+7.8%search demand this quarter
Competition
49%top-5 click share · 19 brands · 25 sellers

Flapen Score

Clip on Charms against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Clip on Charms is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clip on Charms market on Amazon at a glance

Shoppers on Amazon United States searched for Clip on Charms 285K times last year and spent an estimated $44K. The top 5 brands take 70% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
285K
Growth, 90 days vs prior 90
+7.8%
Conversion, latest week
1.5%
Market size, estimated
$44Ka year
Top search term
clip on charms68K searches a year

02 · Price

A sale here is worth $10.59.

Listings sell for $10.59 on average, from $5.85 to $18.59. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.59 that is $0 to $1K a year per listing.

Average price
$10.59under the $15 to $100 sweet spot
Price range
$5.85–$18.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #1,281 within Charms. It carries 373 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#1,281in Charms
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
373per listing
Listings tracked
33

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Clip on Charms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

25

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

49%

Top 20: 84%

Open market

24%

  • Brand 120%
  • Brand 220%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 66%

Demand

Clip on Charms search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KMarAprMayJunJulAug

No pronounced peak months · busiest ÷ quietest = 1.2× · 6 of 12 months tracked

Search terms

Top Clip on Charms search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clip on charms68K/yr
  • clip on charms for bracelets39K/yr
  • charms with clasp33K/yr
  • charms with lobster clasp23K/yr
  • clip charms22K/yr
  • lobster clasp charms15K/yr
  • clip on charms for necklaces12K/yr
  • clip on charm13K/yr
  • charms for bracelets with clasp11K/yr
  • clasp charms7K/yr

Reviews and returns

What reviews say buyers love and hate about Clip on Charms

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Durability”
2.5%of orders come back
“they are always coming apart”
A buyer, on “Durability”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Clip on Charms questions

Answered from the same tracked data.