Skip to content

Clear Soap

Fail

Shoppers spend an estimated $69K a year here, so Clear Soap is a Fail.

Flapen Score
47
47 / 100
Top 45% of 4,656 Arts, Crafts & Sewing niches · +1 vs the category median of 46
Market size
$69K/yr51K searches / yr
90-day growth
-8.7%search demand this quarter
Competition
48%top-5 click share · 11 brands · 42 sellers

Flapen Score

Clear Soap against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Clear Soap is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clear Soap market on Amazon at a glance

Shoppers on Amazon United States searched for Clear Soap 51K times last year and spent an estimated $69K. The top 5 brands take 87% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
-8.7%
Conversion, latest week
6.3%
Market size, estimated
$69Ka year
Peak month
November1.4× the quietest month
Top search term
clear glycerin soap base14K searches a year

02 · Price

A sale here is worth $21.47.

Listings sell for $21.47 on average, from $2.93 to $100.58. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $21.47 that is $2K to $5K a year per listing.

Average price
$21.47inside the $15 to $100 sweet spot
Price range
$2.93–$100.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #61 within Soap Making. It carries 5,383 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#61in Soap Making
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
5,383per listing
Listings tracked
32

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
75 months

Products

Top Clear Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

42

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

6%

  • Brand 139%
  • Brand 218%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (5 brands, 6%)

Demand

Clear Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KBlack Friday '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Clear Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clear glycerin soap base14K/yr
  • clear soap12K/yr
  • glicerina en barra7K/yr
  • clear melt and pour soap base10K/yr
  • glicerina transparente3K/yr
  • clear soap base melt and pour4K/yr

Reviews and returns

What reviews say buyers love and hate about Clear Soap

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Value For Money”
13%of negative reviews mention “Smell”
0.2%of orders come back
“Bad smell”
A buyer, on “Smell”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Clear Soap questions

Answered from the same tracked data.