Clay Paint

Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months

191K

Growth, 90 days vs prior 90

-20.1%

Conversion, latest week

2.6%

Market size, estimated

$83Ka year

Peak month

December2.0× the quietest month

Top search term

clay paint63K searches a year

Listings sell for $16.60 on average, from $7.03 to $34.32. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $16.60 that is $8K to $12K a year per listing.

Average price

$16.60inside the $15 to $100 sweet spot

Price range

$7.03–$34.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

1.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #14 within Ceramics & Pottery. It carries 6,017 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

4.2%

Average rank

#14in Ceramics & Pottery

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

6,017per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months