Clay Kit for Adults
MaybeProducts sell for $29.32 on average, inside the sweet spot. But buyers convert on only 1.0% of searches, so Clay Kit for Adults is a Maybe.
- Flapen Score
- 52 / 100Top 22% of 4,656 Arts, Crafts & Sewing niches · +6 vs the category median of 4652
- Market size
- $75K/yr263K searches / yr
- 90-day growth
- +5.5%search demand this quarter
- Competition
- 48%top-5 click share · 26 brands · 41 sellers
Flapen Score
Clay Kit for Adults against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Clay Kit for Adults is stronger. Inside it, weaker.
Market
The Clay Kit for Adults market on Amazon at a glance
Shoppers on Amazon United States searched for Clay Kit for Adults 263K times last year and spent an estimated $75K. The top 5 brands take 49% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 263K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.
- Searches, last 12 months
- 263K
- Growth, 90 days vs prior 90
- +5.5%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $75Ka year
- Peak month
- November3.0× the quietest month
- Top search term
- clay kit for adults61K searches a year
02 · Price
A sale here is worth $29.32.
Listings sell for $29.32 on average, from $9.27 to $62.42. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $29.32 that is $7K to $15K a year per listing.
- Average price
- $29.32inside the $15 to $100 sweet spot
- Price range
- $9.27–$62.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$15K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #168 within Ceramics & Pottery. It carries 2,444 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 13.1%
- Average rank
- #168in Ceramics & Pottery
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 2,444per listing
- Listings tracked
- 30
04 · Newcomers
4 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Clay Kit for Adults products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 falling
Sellers
41
Top-5 brand share
49%
Top 20: 94%
Top-5 click share
48%
Top 20: 89%
Open market
45%
- Brand 118%
- Brand 210%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Clay Kit for Adults search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Clay Kit for Adults search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- clay kit for adults61K/yr
- air dry clay kits33K/yr
- air dry clay kit for adults23K/yr
- air dry clay kit for kids21K/yr
- clay craft kit13K/yr
- mini clay kit7K/yr
- air clay kits for kids9K/yr
- clay art kit for adults7K/yr
- clay making kit for adults11K/yr
- clay kits for kids ages 8-1213K/yr
Reviews and returns
What reviews say buyers love and hate about Clay Kit for Adults
We read the reviews and the return reasons for every product selling here.
“Not White”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clay Kit for Adults questions
Answered from the same tracked data.









