Clay Bead Charms
FailShoppers spend an estimated $13K a year here, so Clay Bead Charms is a Fail.
- Flapen Score
- 42 / 100Ranks 3,179 of 4,656 Arts, Crafts & Sewing niches · −4 vs the category median of 4642
- Market size
- $13K/yr84K searches / yr
- 90-day growth
- -0.1%search demand this quarter
- Competition
- 47%top-5 click share · 30 brands · 42 sellers
Flapen Score
Clay Bead Charms against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Clay Bead Charms is stronger. Inside it, weaker.
Market
The Clay Bead Charms market on Amazon at a glance
Shoppers on Amazon United States searched for Clay Bead Charms 84K times last year and spent an estimated $13K. The top 5 brands take 55% of clicks. Demand peaks in Jul. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- -0.1%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $13Ka year
- Peak month
- July2.1× the quietest month
- Top search term
- clay charms22K searches a year
02 · Price
A sale here is worth $11.03.
Listings sell for $11.03 on average, from $4.94 to $23.61. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $11.03 that is $0 to $1K a year per listing.
- Average price
- $11.03under the $15 to $100 sweet spot
- Price range
- $4.94–$23.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #646 within Beads & Bead Assortments. It carries 1,319 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 4.5%
- Average rank
- #646in Beads & Bead Assortments
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 1,319per listing
- Listings tracked
- 38
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Clay Bead Charms products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
1000PCS Polymer Clay Beads Bracelet Making kit 24 Style Cute Fun Beads Fruit Flower Animal Cake Butterfly Heart Beads Charms for Jewelry Necklace Earring Making DIY Accessories for Women Girls
- Price
- $8.00
- Rating
- 4.6/5
- Reviews
- 2,414
- Age
- 3y ago

JOICEE 480PCS Fruit Flower Polymer Clay Beads Bracelet Charms Beads
- Price
- $8.18
- Rating
- 4.7/5
- Reviews
- 1,509
- Age
- 4y ago

Gionlion 1200 Pcs Polymer Clay Beads Bracelet Making Kit 25 Style Animal Fruit Flower Butterfly Bunny Pony Letter Beads Charms for Jewelry Making DIY Art and Crafts Toys Gifts
- Price
- $7.86
- Rating
- 4.7/5
- Reviews
- 1,121
- Age
- 1y ago

selizo 2160 Pieces Gold Spacer Beads Set Assorted Bracelet Beads for DIY Jewelry Making(Gold Sliver Rose Gold KC Gold)
- Price
- $9.93
- Rating
- 4.6/5
- Reviews
- 2,882
- Age
- 4y ago

BBita 2480pcs Polymer Clay Beads Charms for Bracelets Making Kit Cute Fun Charms Beads Friendship Bracelet Making DIY Arts Crafts Birthday Gifts Toys for Kids Girls Age 6-13
- Price
- $9.30
- Rating
- 4.6/5
- Reviews
- 509
- Age
- 2y ago
Trending
estimated 90-day click momentum
EHOPE Fruit Slices Polymer Clay Slice Fruit Nail Art Slices for Nail Art and Cellphone Decorations 5000 PCS
- Price
- $7.51
- Rating
- 4.6/5
- Reviews
- 2,499
- Age
- 7y ago

MGGFBLEY Assorted Resin Charms for DIY Bracelet & Keychain Making Mini Candy Bear Fruit & Animal Style Charms for Crafts (40PCS)
- Price
- $12.54
- Rating
- 4.3/5
- Reviews
- 185
- Age
- 1y ago

BBita 1000PCS Polymer Clay Beads Bracelet Making kit 24 Style Cute Fun Beads Sports Ball Volleyball Softball Baseball Basketball Soccer Rugby Football Charms for Jewelry Making DIY for Women Girls
- Price
- $13.02
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 2y ago

120PCS Fake Candy Charms Decoden Charms Flatback Resin Charms for Crafts
- Price
- $9.15
- Rating
- 4.7/5
- Reviews
- 561
- Age
- 1y ago

1680pcs Assorted Pearl Beads Bracelet Making Kit Flower Bow Butterfly Star Heart Cly Bead Letter Gold Spacer Bead Kawaii Aesthetic Acrylic Cute Beads Charms for Jewelry Bracelet Making DIY Necklace
- Price
- $11.98
- Rating
- 4.6/5
- Reviews
- 70
- Age
- 1y ago
Newest
by launch date
Taybonds Polymer Clay Beads Charms Bracelet Making Kit for Beginners 740pcs DIY Jewelry Making with Pony Beads Letter Beads Charms & Elastic Cord Gift for Party
- Price
- $7.35
- Rating
- 4.7/5
- Reviews
- 95
- Age
- 1y ago

24-Grid Slime Mix Ins Slime Add Ins Fake Sprinkles Non-edible Slime Charm A
- Price
- $7.95
- Rating
- 4.8/5
- Reviews
- 305
- Age
- 1y ago

1680pcs Assorted Pearl Beads Bracelet Making Kit Flower Bow Butterfly Star Heart Cly Bead Letter Gold Spacer Bead Kawaii Aesthetic Acrylic Cute Beads Charms for Jewelry Bracelet Making DIY Necklace
- Price
- $11.98
- Rating
- 4.6/5
- Reviews
- 70
- Age
- 1y ago

480PCS Flower Polymer Clay Beads for Bracelet Earring Jewelry Making
- Price
- $9.95
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 1y ago

FIVEIZERO 100PCS Cute Slime Charms Kawaii Flatback Resin Charms
- Price
- $7.35
- Rating
- 4.6/5
- Reviews
- 643
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
30 rising
Sellers
42
Est. top-5 brand share
55%
Top 20: 91%
Est. top-5 click share
47%
Top 20: 82%
Open market
41%
- BBita22%
- JOICEE12%
- Gionlion11%
- selizo6%
- TINKRSTUFF4%
- EHOPE4%
Demand
Clay Bead Charms search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 2.1×
Search terms
Top Clay Bead Charms search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- clay charms22K/yr
- clay bead charms18K/yr
- polymer clay charms11K/yr
- clay beads charms12K/yr
- charms for clay bead bracelets3K/yr
- clay bracelet charms2K/yr
- clay charms for bracelets3K/yr
- clay bead charms for bracelets2K/yr
- clay bead accessories2K/yr
- clay bead bracelet charms3K/yr
Reviews and returns
What reviews say buyers love and hate about Clay Bead Charms
We read the reviews and the return reasons for every product selling here.
“False advertisement”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clay Bead Charms questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









