Citadel Paint

Shoppers searched for this 683K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $899K a year.

Searches, last 12 months

683K

Growth, 90 days vs prior 90

+12.2%

Conversion, latest week

3.8%

Market size, estimated

$899Ka year

Peak month

July10.7× the quietest month

Top search term

citadel113K searches a year

Listings sell for $34.84 on average, from $8.28 to $179.44. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $34.84 that is $35K to $44K a year per listing.

Average price

$34.84inside the $15 to $100 sweet spot

Price range

$8.28–$179.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$35K–$44K

Returns

0.6%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #784 within Model & Hobby Building. It carries 766 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

88%

Out of stock, average day

2.8%

Average rank

#784in Model & Hobby Building

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

766per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months