Circle Punch

Shoppers searched for this 330K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months

330K

Growth, 90 days vs prior 90

-5.0%

Conversion, latest week

3.9%

Market size, estimated

$190Ka year

Peak month

November1.5× the quietest month

Top search term

circle punch116K searches a year

Listings sell for $14.81 on average, from $7.30 to $26.76. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $14.81 that is $4K to $7K a year per listing.

Average price

$14.81under the $15 to $100 sweet spot

Price range

$7.30–$26.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

5.1%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #106 within Paper & Paper Crafts. It carries 2,290 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#106in Paper & Paper Crafts

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

2,290per listing

Listings tracked

29

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months