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Circle Cutter

Maybe

The products selling today average only 4.0★. But buyers convert on only 1.4% of searches, so Circle Cutter is a Maybe.

Flapen Score
56
56 / 100
Top 10% of 4,656 Arts, Crafts & Sewing niches · +10 vs the category median of 46
Market size
$112K/yr534K searches / yr
90-day growth
+2.4%search demand this quarter
Competition
38%top-5 click share · 34 brands · 92 sellers

Flapen Score

Circle Cutter against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Circle Cutter is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Circle Cutter market on Amazon at a glance

Shoppers on Amazon United States searched for Circle Cutter 534K times last year and spent an estimated $112K. The top 5 brands take 56% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 534K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months
534K
Growth, 90 days vs prior 90
+2.4%
Conversion, latest week
1.4%
Market size, estimated
$112Ka year
Peak month
May1.2× the quietest month
Top search term
circle cutter294K searches a year

02 · Price

A sale here is worth $15.22.

Listings sell for $15.22 on average, from $6.23 to $40.01. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $15.22 that is $4K to $8K a year per listing.

Average price
$15.22inside the $15 to $100 sweet spot
Price range
$6.23–$40.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #107 within Cutting Tools. It carries 1,016 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#107in Cutting Tools
Average rating
4.01 starsAmazon United States average 4.42 stars
Average reviews
1,016per listing
Listings tracked
53

04 · Newcomers

2 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
17
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Circle Cutter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

34 rising

Sellers

92

Top-5 brand share

56%

Top 20: 89%

Top-5 click share

38%

Top 20: 74%

Open market

40%

  • Brand 113%
  • Brand 213%
  • Brand 312%
  • Brand 412%
  • Brand 55%
  • Brand 64%

Demand

Circle Cutter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMayAug

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Circle Cutter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • circle cutter294K/yr
  • circle cutters for crafts51K/yr
  • circle paper cutter39K/yr
  • circle cutter paper23K/yr
  • adjustable circle cutter12K/yr
  • circle cutter tool15K/yr
  • round paper cutter14K/yr
  • circular cutter10K/yr
  • paper circle cutter10K/yr
  • fabric circle cutter9K/yr

Reviews and returns

What reviews say buyers love and hate about Circle Cutter

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Use”
14%of negative reviews mention “Functionality-Overall”
2.2%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Circle Cutter questions

Answered from the same tracked data.