Christmas Washi Tape

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +152.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

206K

Growth, 90 days vs prior 90

+152.1%

Conversion, latest week

1.3%

Market size, estimated

$28Ka year

Peak month

December32.0× the quietest month

Top search term

christmas washi tape86K searches a year

Listings sell for $10.32 on average, from $5.73 to $14.60. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $10.32 that is $1K to $3K a year per listing.

Average price

$10.32under the $15 to $100 sweet spot

Price range

$5.73–$14.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.1%of orders · Amazon United States median 2.1%

52% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #1,112 within Adhesives. It carries 320 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

100%

Out of stock, average day

20.3%

Average rank

#1,112in Adhesives

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

320per listing

Listings tracked

54

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months