Christmas Stencils

Shoppers searched for this 364K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months

364K

Growth, 90 days vs prior 90

-12.8%

Conversion, latest week

2.2%

Market size, estimated

$80Ka year

Peak month

November43.7× the quietest month

Top search term

christmas stencils147K searches a year

Listings sell for $9.84 on average, from $4.02 to $16.99. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $9.84 that is $984 to $2K a year per listing.

Average price

$9.84under the $15 to $100 sweet spot

Price range

$4.02–$16.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$984–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.9% of listings are out of stock. The average listing ranks #2,493 within Drawing. It carries 393 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

100%

Out of stock, average day

27.9%

Average rank

#2,493in Drawing

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

393per listing

Listings tracked

48

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months