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Christmas Picks and Sprays

Maybe

The top 5 brands take only 34% of clicks. But demand is soft, at -25.9% this quarter, so Christmas Picks and Sprays is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 4,656 Arts, Crafts & Sewing niches · +5 vs the category median of 46
Market size
$229K/yr940K searches / yr
90-day growth
-25.9%search demand this quarter
Competition
26%top-5 click share · 68 brands · 94 sellers

Flapen Score

Christmas Picks and Sprays against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Christmas Picks and Sprays is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Picks and Sprays market on Amazon at a glance

Shoppers on Amazon United States searched for Christmas Picks and Sprays 940K times last year and spent an estimated $229K. The top 5 brands take 34% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 940K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $229K a year.

Searches, last 12 months
940K
Growth, 90 days vs prior 90
-25.9%
Conversion, latest week
1.8%
Market size, estimated
$229Ka year
Top search term
floral picks98K searches a year

02 · Price

A sale here is worth $13.67.

Listings sell for $13.67 on average, from $5.00 to $46.30. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 0 to 100 of them. At $13.67 that is $0 to $1K a year per listing.

Average price
$13.67under the $15 to $100 sweet spot
Price range
$5.00–$46.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #1,618 within Floral Arranging. It carries 787 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
96%
Out of stock, average day
20.1%
Average rank
#1,618in Floral Arranging
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
787per listing
Listings tracked
92

04 · Newcomers

1 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Christmas Picks and Sprays products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

68 falling

Sellers

94

Top-5 brand share

34%

Top 20: 69%

Top-5 click share

26%

Top 20: 55%

Open market

63%

  • Brand 111%
  • Brand 26%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 63%

Demand

Christmas Picks and Sprays search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '26DecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 15.0× · 7 of 12 months tracked

Search terms

Top Christmas Picks and Sprays search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • floral picks98K/yr
  • wreath decorations40K/yr
  • christmas picks and sprays167K/yr
  • christmas floral picks98K/yr
  • christmas tree picks and sprays133K/yr
  • christmas picks and sprays clearance10K/yr
  • wreath picks12K/yr
  • christmas stems105K/yr
  • christmas floral63K/yr
  • christmas tree branches31K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Picks and Sprays

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
5.1%of orders come back
“Too small”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Christmas Picks and Sprays questions

Answered from the same tracked data.