Christmas Embroidery Kit
MaybeThe top 5 brands take only 35% of clicks. But shoppers spend an estimated $52K a year here, so Christmas Embroidery Kit is a Maybe.
- Flapen Score
- 55 / 100Top 13% of 4,656 Arts, Crafts & Sewing niches · +9 vs the category median of 4655
- Market size
- $52K/yr199K searches / yr
- 90-day growth
- +1.8%search demand this quarter
- Competition
- 22%top-5 click share · 63 brands · 107 sellers
Flapen Score
Christmas Embroidery Kit against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Christmas Embroidery Kit is stronger. Inside it, weaker.
Market
The Christmas Embroidery Kit market on Amazon at a glance
Shoppers on Amazon United States searched for Christmas Embroidery Kit 199K times last year and spent an estimated $52K. The top 5 brands take 35% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 199K
- Growth, 90 days vs prior 90
- +1.8%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $52Ka year
- Peak month
- November27.0× the quietest month
- Top search term
- christmas embroidery kit100K searches a year
02 · Price
A sale here is worth $13.25.
Listings sell for $13.25 on average, from $5.57 to $27.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $13.25 that is $0 to $1K a year per listing.
- Average price
- $13.25under the $15 to $100 sweet spot
- Price range
- $5.57–$27.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 25.4% of listings are out of stock. The average listing ranks #580 within Needlework. It carries 213 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 96%
- Out of stock, average day
- 25.4%
- Average rank
- #580in Needlework
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 213per listing
- Listings tracked
- 83
04 · Newcomers
0 of last year's 37 launches cleared the first-year sales bar.
37 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 37
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Christmas Embroidery Kit products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Christmas Embroidery Kit for Adults & Beginners - Gnomes & Cross Stitch Patterns Cotton Threads Needles & Instructions (4 Pcs)
- Price
- $19.08
- Rating
- 4.6/5
- Reviews
- 124
- Age
- 1y ago

TPZBWG Christmas Embroidery Kit 4 Pack Cross Stitch Kits DIY Embroidery Starter Kit for Adults & Beginners DIY Needlepoint Kit with Embroidery Hoop Thread Needle for Craft Lover Birthday Gifts 2
- Price
- $17.50
- Rating
- 4.6/5
- Reviews
- 120
- Age
- 10mo ago

Smart-Feather 3pcs Embroidery kit for Holiday Embroidery Kits for Christmas Cottage with Hoop for Adults with Hoop DIY Art Project Craft Kit (Welcome)
- Price
- $10.17
- Rating
- 4.4/5
- Reviews
- 208
- Age
- 2y ago

QBQBQ 4 Sets Christmas Embroidery Kits for Adults Embroidery Kit for Beginners Cross Stitch Kits for Beginners with Pattern Needles Threads Tools (Christmas Kits B)
- Price
- $15.18
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 10mo ago

WKALXJ 4 Sets Embroidery Kits for Beginners Adults Cross Stitch Kits Needlepoint Kits with Instruction Video Needle Point Kits with Holly Fireplace Stocking Nativity Patterns (Christmas A)
- Price
- $20.90
- Rating
- 4.6/5
- Reviews
- 153
- Age
- 1y ago
Trending
estimated 90-day click momentum
Christmas Embroidery Kit 12PCS DIY Ornament Set for Beginners
- Price
- $17.67
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Smart-Feather 3pcs Embroidery kit for Holiday Embroidery Kits for Christmas Cottage with Hoop for Adults with Hoop DIY Art Project Craft Kit (Welcome)
- Price
- $10.17
- Rating
- 4.4/5
- Reviews
- 208
- Age
- 2y ago

ORIGACH 6 Pcs Christmas Embroidery Kit for Beginners Stamped Design Embroidery Starter Kit Includes Cloth Hoops Threads & Needles
- Price
- $11.03
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 9mo ago

Embroidery Christmas Ornament Kits with DIY Material Package DIY Needlepoint Starter Set with Easy Instructions for Adults Beginners-12PCS
- Price
- $13.42
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

5pcs Rose Flower Embroidered Patches Applique Sewing Patches Patches for Arts Crafts DIY Decor Red Flower Fabric Patches for Jeans DIY Crafts Making Bags Craft Decoration Jackets Dress
- Price
- $6.62
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 1y ago
Newest
by launch date
Christmas Embroidery Kit 12PCS DIY Ornament Set for Beginners
- Price
- $17.67
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Embroidery Christmas Ornament Kits with DIY Material Package DIY Needlepoint Starter Set with Easy Instructions for Adults Beginners-12PCS
- Price
- $13.42
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

Myfelicity Embroidery kit Adults Set Nativity Scene Embroidery Hoop Art Set Religious Christmas Theme 3-Piece Collection with Angels and Manger Scene in White Embroidery Cloth
- Price
- $14.66
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

Christmas Embroidery Kits 4 Set DIY Needlepoint Kit for Adults Beginners Cross Stitch Kits for Craft Lover Christmas Gifts
- Price
- $15.04
- Rating
- 4.7/5
- Reviews
- 8
- Age
- 8mo ago

ORIGACH 6 Pcs Christmas Embroidery Kit for Beginners Stamped Design Embroidery Starter Kit Includes Cloth Hoops Threads & Needles
- Price
- $11.03
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.
Brands
63 rising
Sellers
107
Est. top-5 brand share
35%
Top 20: 66%
Est. top-5 click share
22%
Top 20: 50%
Open market
62%
- Generic15%
- TPZBWG7%
- FONNUY5%
- WKALXJ4%
- Smart-Feather3%
- QBQBQ3%
Demand
Christmas Embroidery Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 27.0×
Search terms
Top Christmas Embroidery Kit search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- christmas embroidery kit100K/yr
- embroidery flowers11K/yr
- embroidery kit christmas32K/yr
- animal embroidery kit7K/yr
- christmas embroidery kits for adults8K/yr
- christmas embroidery20K/yr
- christmas embroidery kits15K/yr
- holiday embroidery kit5K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Embroidery Kit
We read the reviews and the return reasons for every product selling here.
“Instructions were awful”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Embroidery Kit questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









