Chinese Calligraphy Set
FailShoppers spend an estimated $31K a year here, so Chinese Calligraphy Set is a Fail.
- Flapen Score
- 46 / 100Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median46
- Market size
- $31K/yr57K searches / yr
- 90-day growth
- -26.4%search demand this quarter
- Competition
- 52%top-5 click share · 21 brands · 43 sellers
Flapen Score
Chinese Calligraphy Set against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Chinese Calligraphy Set is stronger. Inside it, weaker.
Market
The Chinese Calligraphy Set market on Amazon at a glance
Shoppers on Amazon United States searched for Chinese Calligraphy Set 57K times last year and spent an estimated $31K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- -26.4%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $31Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- chinese calligraphy set25K searches a year
02 · Price
A sale here is worth $26.55.
Listings sell for $26.55 on average, from $8.03 to $57.79. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $26.55 that is $0 to $3K a year per listing.
- Average price
- $26.55inside the $15 to $100 sweet spot
- Price range
- $8.03–$57.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #420 within Drawing. It carries 281 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 97%
- Out of stock, average day
- 10.0%
- Average rank
- #420in Drawing
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 281per listing
- Listings tracked
- 30
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Chinese Calligraphy Set products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 flat
Sellers
43
Top-5 brand share
65%
Top 20: 99%
Top-5 click share
52%
Top 20: 89%
Open market
30%
- Brand 127%
- Brand 216%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 64%
Demand
Chinese Calligraphy Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Chinese Calligraphy Set search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- chinese calligraphy set25K/yr
- chinese calligraphy15K/yr
- japanese calligraphy set14K/yr
- japanese calligraphy kit3K/yr
Reviews and returns
What reviews say buyers love and hate about Chinese Calligraphy Set
We read the reviews and the return reasons for every product selling here.
“The brushes are also fairly low quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chinese Calligraphy Set questions
Answered from the same tracked data.









