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chiefs patches

Skip it

A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 25Conversion 17Competition 39Returns 39Price range 5Avg price 35Brand share 27Review moat 93Quality gap 30

Review moat

Great143.22

avg incumbent reviews — the moat a new listing must climb

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.9%

return rate — above 5% kills the launch gate

Avg price

Okay$10.19

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Growth

Bad-0.4%

90-day search growth — must beat 0% to launch

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Price range

Bad$6.14–$15.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$10K

$10K/yr · 74K searches

According to Flapen's Amazon United States niche tracking, chiefs patches is a $10K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Feb–Sep–Oct–Nov. Verdict: Skip it — 28/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

chiefs patches market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$20K–$25K
units × avg price
Conversion rate
1.4%
Avg BSR
#7,897
Page quality
0%
Prime
94%
Sponsored
56%
Out of stock
10.1%
Avg brand age
56 months
Avg seller age
207 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

17

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

8%

  • Generic37%
  • DEZARO31%
  • Weadatty12%
  • Wholesale Applique5%
  • aminco5%
  • Yuxung3%
  • Open — no brand owns it (4 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.4% search growth over the last 90 days.
20K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Sep, Oct, Nov · busiest ÷ quietest = 15.4×

Top chiefs patches search terms

  • chiefs iron on patch11K/yr
  • chiefs patches11K/yr
  • kansas city chiefs iron on patch9K/yr
  • kansas city chiefs patches6K/yr
  • chiefs patch5K/yr
  • kansas city chiefs patch4K/yr
  • kc chiefs patches iron on6K/yr
  • kc chiefs patches4K/yr
  • kansas city chiefs patches iron on4K/yr
  • kc chiefs iron on patch5K/yr
All search terms

Top chiefs patches products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1K20%$2K30%$3K40%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about chiefs patches

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product29%

“Just as described”

Size-Overall21%

“Just the right sizes”

Quality-Overall19%

“Good quality”

Color7%

“Great color”

Value For Money7%

“the price was great”

Ease Of Use5%

“easy to press and adhere and they have some sparkle”

Adhesion/Stickiness5%

“easy to adhere”

What buyers complain about

Durability50%

“they didn't stay”

Adhesion/Stickiness17%

“The glue came off”

Size-Overall17%

“They are a little bigger than I thought they would be”

Top return reasons

Size-Overall34%
Advertised Vs Actual Product18%
Adhesion/Stickiness13%
Defective Material/Parts11%
Value For Money8%
Functionality-Overall6%
Quality-Overall6%
Color3%

Common questions

Is chiefs patches profitable to sell on Amazon United States?
The niche generates $10K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -0.4%. Flapen's verdict: Skip it (28/100).
How competitive is the chiefs patches niche?
10 brands and 17 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in chiefs patches?
Top complaints mined from reviews: Durability, Adhesion/Stickiness, Size-Overall. The return rate is 3.9%.
When does demand for chiefs patches peak?
Demand peaks in Feb–Sep–Oct–Nov; the busiest month runs 15.4× the quietest.
What does it cost to enter the chiefs patches niche?
Listings span $6.14–$15.49; the average listing price is $10.19 (sweet spot $15–$100). The average incumbent carries 143 reviews — the moat a new listing must climb.