Checkered Ribbon
FailPrices span $4.93–$14.41, mostly outside the sweet spot, so Checkered Ribbon is a Fail.
- Flapen Score
- 40 / 100Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 4640
- Market size
- $57K/yr93K searches / yr
- 90-day growth
- +7.8%search demand this quarter
- Competition
- 59%top-5 click share · 18 brands · 23 sellers
Flapen Score
Checkered Ribbon against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Checkered Ribbon is stronger. Inside it, weaker.
Market
The Checkered Ribbon market on Amazon at a glance
Shoppers on Amazon United States searched for Checkered Ribbon 93K times last year and spent an estimated $57K. The top 5 brands take 68% of clicks. Demand peaks in Nov. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.
- Searches, last 12 months
- 93K
- Growth, 90 days vs prior 90
- +7.8%
- Conversion, latest week
- 6.6%
- Market size, estimated
- $57Ka year
- Peak month
- November2.4× the quietest month
- Top search term
- checkered ribbon53K searches a year
02 · Price
A sale here is worth $9.19.
Listings sell for $9.19 on average, from $4.93 to $14.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.19 that is $919 to $2K a year per listing.
- Average price
- $9.19under the $15 to $100 sweet spot
- Price range
- $4.93–$14.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $919–$2K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #727 within Trim & Embellishments. It carries 315 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 3.0%
- Average rank
- #727in Trim & Embellishments
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 315per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Checkered Ribbon products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
23
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
59%
Top 20: 99%
Open market
26%
- Brand 128%
- Brand 213%
- Brand 313%
- Brand 48%
- Brand 56%
- Brand 66%
Demand
Checkered Ribbon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.4×
Search terms
Top Checkered Ribbon search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- checkered ribbon53K/yr
- black and white checkered ribbon18K/yr
- checkered flag ribbon5K/yr
- race car ribbon5K/yr
- checker ribbon4K/yr
- black and white checked ribbon4K/yr
- black and white check ribbon4K/yr
Reviews and returns
What reviews say buyers love and hate about Checkered Ribbon
We read the reviews and the return reasons for every product selling here.
“This ribbon was advertised as WIRED! It is not wired”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Checkered Ribbon questions
Answered from the same tracked data.