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Chalk Pencils

Maybe

An estimated 1.3% of orders come back. But prices span $4.98–$14.85, mostly outside the sweet spot, so Chalk Pencils is a Maybe.

Flapen Score
54
54 / 100
Top 16% of 4,656 Arts, Crafts & Sewing niches · +8 vs the category median of 46
Market size
$192K/yr242K searches / yr
90-day growth
+19.8%search demand this quarter
Competition
63%top-5 click share · 13 brands · 43 sellers

Flapen Score

Chalk Pencils against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Chalk Pencils is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chalk Pencils market on Amazon at a glance

Shoppers on Amazon United States searched for Chalk Pencils 242K times last year and spent an estimated $192K. The top 5 brands take 67% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 9.7% of those searches ended in a purchase.

Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $192K a year.

Searches, last 12 months
242K
Growth, 90 days vs prior 90
+19.8%
Conversion, latest week
9.7%
Market size, estimated
$192Ka year
Peak month
August1.3× the quietest month
Top search term
chalk pencil83K searches a year

02 · Price

A sale here is worth $8.14.

Listings sell for $8.14 on average, from $4.98 to $14.85. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $8.14 that is $8K to $10K a year per listing.

Average price
$8.14under the $15 to $100 sweet spot
Price range
$4.98–$14.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
$8K–$10K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #47 within Drawing. It carries 1,287 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#47in Drawing
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,287per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Chalk Pencils products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

43

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

25%

  • Brand 124%
  • Brand 213%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 67%

Demand

Chalk Pencils search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Chalk Pencils search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chalk pencil83K/yr
  • white chalk pencil34K/yr
  • chalk pencils75K/yr
  • chalk pencils for chalkboard25K/yr
  • chalk pencils for banner painting3K/yr
  • chalkboard pencils10K/yr
  • white chalk pencils4K/yr
  • chalk pencils for artists5K/yr
  • pencil chalk3K/yr

Reviews and returns

What reviews say buyers love and hate about Chalk Pencils

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Sharpness”
1.3%of orders come back
“Impossible to sharpen”
A buyer, on “Sharpness”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Chalk Pencils questions

Answered from the same tracked data.