cetyl alcohol
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Review moat
Great146.6avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.29avg listing price — sweet spot $15–$100
Price range
Great$7.02–$54.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$140K$140K/yr · 60K searches
Growth
Bad-2.0%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, cetyl alcohol is a $140K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb. Verdict: Skip it — 44/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
cetyl alcohol market data
- Units sold / yr
- 6K–8K
- avg 500–750/product
- Revenue / yr
- $116K–$154K
- units × avg price
- Conversion rate
- 12.1%
- Avg BSR
- #256
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 68 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- 33RD PARALLEL SOAP CO.40%
- Hznxolrc31%
- FSbbTaibanle19%
- BEESWORKS10%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.0% search growth over the last 90 days.Peak months: Feb · busiest ÷ quietest = 2.0×
Top cetyl alcohol search terms
- cetyl alcohol39K/yr
- cetyl alcohol cosmetic grade12K/yr
- alcohol cetilico grado cosmtico3K/yr
- alcohol cetilico4K/yr
- cetyl2K/yr
Top cetyl alcohol products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
9.6 Ounce Cetyl Alcohol for Making Lotions Premium Cetyl Alcohol Granules Smooth and Emollient Fresh and Pleasant Suitable for Making Conditioners Scrubs Creams and More
Hznxolrc$9.954.8★436 rev
Cetyl Alcohol NF Grade (1 lbs / 16 oz) 100% Pure Extracted from Coconut & Palm Oils. Premium Granules Cetyl Alcohol for Lotion Making Creams Scrubs Shampoos Conditioners Moisturizers | 1 Pound
33RD PARALLEL SOAP CO.$16.694.8★191 rev
Cetyl Alcohol NF Grade (2 lbs / 32 oz) 100% Pure Extracted from Coconut & Palm Oils. Premium Granules Cetyl Alcohol for Lotion Making Creams Scrubs Shampoos Conditioners Moisturizers | 2 Pound
33RD PARALLEL SOAP CO.$29.865.0★60 rev
10.6 oz Cetyl Alcohol for Homemade Cosmetics DIY Soaps Lotions Conditioners Thickening Agent Emulsifier Viscosity Regulator Cetyl Alcohol Granules
FSbbTaibanle$9.934.8★91 rev
Beesworks Cetyl Alcohol 10 Ounces (0.625 lbs) | 100% Pure Cetyl Alcohol Granules for DIY Soaps Lotions Conditioners and Creams
BEESWORKS$7.954.6★89 rev
Newest
by launch date
Cetyl Alcohol NF Grade (5 lbs / 80 oz) 100% Pure Extracted from Coconut & Palm Oils. Premium Granules Cetyl Alcohol for Lotion Making Creams Scrubs Shampoos Conditioners Moisturizers | 5 Pound
33RD PARALLEL SOAP CO.$54.4610 rev
10.6 oz Cetyl Alcohol for Homemade Cosmetics DIY Soaps Lotions Conditioners Thickening Agent Emulsifier Viscosity Regulator Cetyl Alcohol Granules
FSbbTaibanle$9.9391 rev
Cetyl Alcohol 1 lb (453.6g) - 98%+ High Purity C16 Cetyl Alcohol - Cosmetic Grade for Lotion Making DIY Creams Hair Conditioners - Natural Emulsifier & Thickener
FSbbTaibanle$15.7091 rev
Cetyl Alcohol NF Grade (1 lbs / 16 oz) 100% Pure Extracted from Coconut & Palm Oils. Premium Granules Cetyl Alcohol for Lotion Making Creams Scrubs Shampoos Conditioners Moisturizers | 1 Pound
33RD PARALLEL SOAP CO.$16.69191 rev
Cetyl Alcohol NF Grade (2 lbs / 32 oz) 100% Pure Extracted from Coconut & Palm Oils. Premium Granules Cetyl Alcohol for Lotion Making Creams Scrubs Shampoos Conditioners Moisturizers | 2 Pound
33RD PARALLEL SOAP CO.$29.8660 rev
Trending
90-day click momentumCetyl Alcohol NF Grade (2 lbs / 32 oz) 100% Pure Extracted from Coconut & Palm Oils. Premium Granules Cetyl Alcohol for Lotion Making Creams Scrubs Shampoos Conditioners Moisturizers | 2 Pound
33RD PARALLEL SOAP CO.$29.865.0★
10.6 oz Cetyl Alcohol for Homemade Cosmetics DIY Soaps Lotions Conditioners Thickening Agent Emulsifier Viscosity Regulator Cetyl Alcohol Granules
FSbbTaibanle$9.934.8★
Cetyl Alcohol 1 lb (453.6g) - 98%+ High Purity C16 Cetyl Alcohol - Cosmetic Grade for Lotion Making DIY Creams Hair Conditioners - Natural Emulsifier & Thickener
FSbbTaibanle$15.704.8★
Cetyl Alcohol NF Grade (5 lbs / 80 oz) 100% Pure Extracted from Coconut & Palm Oils. Premium Granules Cetyl Alcohol for Lotion Making Creams Scrubs Shampoos Conditioners Moisturizers | 5 Pound
33RD PARALLEL SOAP CO.$54.465.0★
2.5 lb Cetyl Alcohol for Making Lotions Premium Cetyl Alcohol Granules Smooth and Emollient Fresh and Pleasant Suitable for Making Conditioners Scrubs Creams and More
Hznxolrc$31.485.0★
What buyers say about cetyl alcohol
What buyers praise and complain about, mined from review topics.What buyers love
“High quality and easy to work with”
“Did the job”
“Works well”
“This makes my hair conditioner even smoother”
“Its super easy to use”
“Price is good”
“Perfect for DIY projects”
“creamy with good ability to spread as well as fast absorbing based”
What buyers complain about
“it is more than double the cost per ounce as stated on this listing”
“it is more than double the cost per ounce as stated on this listing. Doesn't anyone see that this product is NOT. 47 and ounce? It is $9.99 for 9.6 ounces which makes it cost $1.04 per ounce.”
Top return reasons
Common questions
- Is cetyl alcohol profitable to sell on Amazon United States?
- The niche generates $140K/yr across 10 tracked products. 90-day search growth is -2.0%. Flapen's verdict: Skip it (44/100).
- How competitive is the cetyl alcohol niche?
- 4 brands and 6 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in cetyl alcohol?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product. The return rate is 0.8%.
- When does demand for cetyl alcohol peak?
- Demand peaks in Feb; the busiest month runs 2.0× the quietest.
- What does it cost to enter the cetyl alcohol niche?
- Listings span $7.02–$54.46; the average listing price is $19.29 (sweet spot $15–$100). The average incumbent carries 147 reviews — the moat a new listing must climb.