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Cetyl Alcohol

Fail

The top 5 brands take 100% of clicks, so Cetyl Alcohol is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$140K/yr60K searches / yr
90-day growth
-2.0%search demand this quarter
Competition
76%top-5 click share · 4 brands · 6 sellers

Flapen Score

Cetyl Alcohol against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Cetyl Alcohol is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cetyl Alcohol market on Amazon at a glance

Shoppers on Amazon United States searched for Cetyl Alcohol 60K times last year and spent an estimated $140K. All 4 brands take every click. Demand peaks in Feb. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 12.1% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $140K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-2.0%
Conversion, latest week
12.1%
Market size, estimated
$140Ka year
Peak month
February2.0× the quietest month
Top search term
cetyl alcohol39K searches a year

02 · Price

A sale here is worth $19.29.

Listings sell for $19.29 on average, from $7.02 to $54.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $19.29 that is $10K to $14K a year per listing.

Average price
$19.29inside the $15 to $100 sweet spot
Price range
$7.02–$54.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$10K–$14K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #256 within Soap Making. It carries 147 reviews at 4.83 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#256in Soap Making
Average rating
4.83 starsAmazon United States average 4.42 stars
Average reviews
147per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Cetyl Alcohol products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Brand 140%
  • Brand 231%
  • Brand 319%
  • Brand 410%
  • Open — no brand owns it (0%)

Demand

Cetyl Alcohol search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 2.0×

Search terms

Top Cetyl Alcohol search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cetyl alcohol39K/yr
  • cetyl alcohol cosmetic grade12K/yr
  • alcohol cetilico grado cosmtico3K/yr
  • alcohol cetilico4K/yr
  • cetyl2K/yr

Reviews and returns

What reviews say buyers love and hate about Cetyl Alcohol

We read the reviews and the return reasons for every product selling here.

52%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Value For Money”
0.8%of orders come back
“it is more than double the cost per ounce as stated on this listing”
A buyer, on “Value For Money”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Cetyl Alcohol questions

Answered from the same tracked data.