Is cat diamond painting profitable to sell on Amazon United States?

The niche generates $85K/yr across 88 tracked products. 3 of 56 products launched in the last 360 days are still selling. 90-day search growth is -15.5%. Flapen's verdict: Worth a look (50/100).

How competitive is the cat diamond painting niche?

63 brands and 67 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 29% of demand.

What do buyers complain about in cat diamond painting?

Top complaints mined from reviews: Advertised Vs Actual Product, Color, Adhesion/Stickiness. The return rate is 0.6%.

When does demand for cat diamond painting peak?

Demand peaks in Jan–Dec; the busiest month runs 2.2× the quietest.

What does it cost to enter the cat diamond painting niche?

Listings span $3.98–$18.26; the average listing price is $8.18 (sweet spot $15–$100). The average incumbent carries 273 reviews — the moat a new listing must climb.

cat diamond painting

Worth a look

Shows low returns (0.6%), but soft demand (-15.5% this quarter) keeps it on the watch list.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Brand share

Incredible29%

top-5 brand share — no brand owns this niche

Competition

Great25%

top-5 click share — an open shelf

Review moat

Great272.9

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Avg price

Bad$8.18

avg listing price — sweet spot $15–$100

Price range

Bad$3.98–$18.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$85K

$85K/yr · 458K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-15.5%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, cat diamond painting is a $85K/yr Amazon United States market (458K searches/yr). The top 5 brands hold 29% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

cat diamond painting market data

Units sold / yr: 15K–20K; avg 100–250/product
Revenue / yr: $123K–$164K; units × avg price
Conversion rate: 2.3%
Avg BSR: #961
Page quality: 0%
Prime: 98%
Sponsored: 82%
Out of stock: 10.5%
Avg brand age: 16 months
Avg seller age: 210 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

63 falling

Sellers

Top-5 brand share

29%

Top 20: 70%

Top-5 click share

25%

Top 20: 58%

Open market

68%

OJTOYART7%
5DDIYART7%
RYMILIE6%
Gamteldot5%
DOTSTART5%
KICHANG4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.5% search growth over the last 90 days.

Peak months: Jan, Dec · busiest ÷ quietest = 2.2×

Open Trend

Top cat diamond painting search terms

cat diamond art116K/yr -18.4%2.1% conv.
diamond art cat65K/yr -21.2%2.3% conv.
diamond art cats47K/yr -2.5%1.8% conv.
cat diamond painting53K/yr -18.1%1.3% conv.
cat diamond art kits for adults27K/yr -21.9%2.5% conv.
black cat diamond art25K/yr -3.5%1.8% conv.
diamond painting cat30K/yr -25.0%1.7% conv.
diamond art kits for adults cats21K/yr +2.0%2.5% conv.
diamond painting cats20K/yr -18.3%1.1% conv.
diamond art cats for adults12K/yr -7.3%2.5% conv.

All search terms

Top cat diamond painting products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

OJTOYART 5D Cat Special Shape Diamond Art Kits for Adults Beginners Animal Cat Diamond Painting Kits for Adults DIY Crystal Rhinestones Diamond Painting for Home Wall Decoration 12 12inch

OJTOYART$5.884.7★163 rev

RYMILIE Cat Diamond Art Kits for Adults-Starry Night Diamond Painting Kits for Adults Beginners 5D DIY Full Drill Diamond Painting Cat Gem Art and Crafts 12x16inch

RYMILIE$9.024.7★648 rev

Black Cat Moon 5D DIY Diamond Painting Kits for Adults Diamond Art Kits for Beginners Full Drill Dot Painting Gem Art Kits for Home Wall Decor11.8 x15.7 Inch

5DDIYART$5.844.8★196 rev

Gamteldot Black Cat Diamond Art Kits for Adults Beginners DIY Diamond Art 5D Full Drill Diamond Dots Diamond Painting with Complete Tools Pefect Art Crafts for Home Wall Decor Gift-12x16in

Gamteldot$8.374.8★208 rev

ARPADAMO Diamond Art Kits for Adults 5D Cat Diamond Painting DIY Black Cat Diamond Art Diamond Painting Kits for Adult Round Full Drill Diamonds Diamond Art Kits for Home Decor-12x16inch

ARPADAMO$9.534.7★495 rev

Newest

by launch date

OJTOYART 5D Cat Special Shape Diamond Art Kits for Adults Beginners Animal Cat Diamond Painting Kits for Adults DIY Crystal Rhinestones Diamond Painting for Home Wall Decoration 12 12inch

OJTOYART$5.88163 rev

5mo ago

APTDYIGL 5D Black Cat Diamond Painting Kits for Adults Beginner DIY Cat Diamond Art Kits for Adults Round Full Drill Diamond Dots with Gem Art Kits Home Wall Decor 12X16inch

APTDYIGL$6.5433 rev

5mo ago

DAZZLEDOTS Cat Diamond Art Kits for Adults-Black Cat Diamond Painting Kits for Beginners 5D DIY Full Drill Round Diamond Dots Gem Art Crafts Paintings for Home Wall Decor 12x16inch

DAZZLEDOTS$8.95124 rev

6mo ago

Black Cat Diamond Art Kits for Adults DIY 5D Diamond Painting Kits for Adults Full Drill Diamond Dots Gem Art Craft Kit Home Wall Decor 12X16 inch

Tiwabb$5.26211 rev

6mo ago

Black Cat Diamond Art Kits for Adults 5D DIY Orange Cat Diamond Painting Kits for Beginner Diamond Dots Full Drill Crafts for Gem Art Dot Art for Adults Home Monet Wall Decor for Teens 12x16 inch

LEZHIJIA$7.3429 rev

7mo ago

What buyers say about cat diamond painting

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience17%

“A fun project and so cute”

Color16%

“BEAUTIFUL COLORS”

Ease Of Use13%

“Easy to use”

Quality-Overall9%

“the coasters were at a very nice quality”

Value For Money7%

“For the price”

Design-Overall5%

“Fun design”

Advertised Vs Actual Product5%

“Exactly as pictured”

Gifting Purpose4%

“Great gift”

Adhesion/Stickiness3%

“Adhesive is great”

Image/Picture Clarity3%

“Cool picture”

What buyers complain about

Advertised Vs Actual Product15%

“Does not look like pic”

Color14%

“out of certain colors”

Adhesion/Stickiness10%

“rips the adhesive right off”

Quality-Overall9%

“cheap”

Size-Overall9%

“as the dots are tiny”

Ease Of Use6%

“difficult to peel back as I worked”

Instructions/User Manual/Troubleshooting3%

“Directions were not easy to follow”

Hard Feel2%

“Hard”

Fun/Entertainment Experience2%

“Not super exciting”

Frame Quality2%

“you would have to find a frame to mout the picture when you finish or mount it yourself before you begin working on it”

Top return reasons

Advertised Vs Actual Product22%

Size-Overall20%

Quality-Overall8%

Material Quality6%

Defective Material/Parts5%

Gifting Purpose5%

Value For Money5%

Adhesion/Stickiness5%

Color3%

Print Quality3%

Common questions

Is cat diamond painting profitable to sell on Amazon United States?: The niche generates $85K/yr across 88 tracked products. 3 of 56 products launched in the last 360 days are still selling. 90-day search growth is -15.5%. Flapen's verdict: Worth a look (50/100).
How competitive is the cat diamond painting niche?: 63 brands and 67 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 29% of demand.
What do buyers complain about in cat diamond painting?: Top complaints mined from reviews: Advertised Vs Actual Product, Color, Adhesion/Stickiness. The return rate is 0.6%.
When does demand for cat diamond painting peak?: Demand peaks in Jan–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the cat diamond painting niche?: Listings span $3.98–$18.26; the average listing price is $8.18 (sweet spot $15–$100). The average incumbent carries 273 reviews — the moat a new listing must climb.