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Canvas Frame

Maybe

Products sell for $24.68 on average, inside the sweet spot. But buyers convert on only 1.3% of searches, so Canvas Frame is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 4,656 Arts, Crafts & Sewing niches · +7 vs the category median of 46
Market size
$247K/yr782K searches / yr
90-day growth
-7.6%search demand this quarter
Competition
29%top-5 click share · 33 brands · 53 sellers

Flapen Score

Canvas Frame against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Canvas Frame is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Canvas Frame market on Amazon at a glance

Shoppers on Amazon United States searched for Canvas Frame 782K times last year and spent an estimated $247K. The top 5 brands take 69% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 782K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $247K a year.

Searches, last 12 months
782K
Growth, 90 days vs prior 90
-7.6%
Conversion, latest week
1.3%
Market size, estimated
$247Ka year
Peak month
January1.3× the quietest month
Top search term
canvas frame175K searches a year

02 · Price

A sale here is worth $24.68.

Listings sell for $24.68 on average, from $6.90 to $59.58. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $24.68 that is $6K to $12K a year per listing.

Average price
$24.68inside the $15 to $100 sweet spot
Price range
$6.90–$59.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #508 within Boards & Canvas. It carries 1,918 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
96%
Out of stock, average day
2.6%
Average rank
#508in Boards & Canvas
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
1,918per listing
Listings tracked
74

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Canvas Frame products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

33 rising

Sellers

53

Top-5 brand share

69%

Top 20: 94%

Top-5 click share

29%

Top 20: 64%

Open market

25%

  • Brand 133%
  • Brand 216%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Canvas Frame search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Canvas Frame search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • canvas frame175K/yr
  • 16x20 canvas frame72K/yr
  • frames for canvas paintings70K/yr
  • frame for canvas painting63K/yr
  • canvas frames64K/yr
  • canvas frames 16x2045K/yr
  • 8x10 canvas frame33K/yr
  • floating frame for canvas26K/yr
  • frame for canvas32K/yr
  • frames for canvas art26K/yr

Reviews and returns

What reviews say buyers love and hate about Canvas Frame

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Frame Quality”
16%of negative reviews mention “Frame Quality”
3.4%of orders come back
“One of the frames was cracked”
A buyer, on “Frame Quality”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Canvas Frame questions

Answered from the same tracked data.